Does Mercury use Ford parts?
No, Mercury does not use Ford parts. Mercury was a separate automotive brand owned by Ford Motor Company, but it was discontinued in 2011. While Mercury vehicles shared some components with Ford models, they were distinct brands with their own unique designs and engineering.
The Relationship Between Mercury and Ford
Mercury was founded in 1938 as a mid-range brand positioned between Ford's entry-level models and Lincoln's luxury vehicles. Over the decades, Mercury models often shared platforms, engines, and other parts with their Ford counterparts, but they maintained their own distinct styling and features. This allowed Ford to offer a broader range of vehicles to consumers without cannibalizing sales between its brands.
However, by the late 2000s, the differences between Mercury and Ford had become increasingly blurred, and the brand was struggling to differentiate itself in the marketplace. Faced with declining sales, Ford ultimately decided to discontinue the Mercury brand in 2011 to focus its resources on the Ford and Lincoln nameplates.
The Fate of Mercury Vehicles
- After Mercury's discontinuation, Ford stopped producing new Mercury models.
- Existing Mercury vehicles were phased out, with the last model, the Mercury Grand Marquis, being produced in 2011.
- Ford did not replace the Mercury brand with a new mid-range offering, instead focusing on expanding its Ford and Lincoln lineups.
- Many former Mercury dealers were either absorbed into Ford or Lincoln dealerships or closed entirely.
While Mercury vehicles are no longer in production, the brand's legacy lives on in the memories of loyal customers and enthusiasts. The distinctive styling and features of Mercury models continue to be appreciated by car collectors and automotive historians.
