How much does a 2020 Subaru BRZ cost?
In new-car terms, the 2020 Subaru BRZ started in the high $20,000s, with most configurations landing around $28,000 to $30,000 before destination charges. On the used market, prices vary widely based on mileage, condition, and trim.
In this report, we break down the official pricing for the 2020 BRZ when it was new, explain the factors that influence price, and summarize typical used-car values today. The figures below reflect U.S. pricing and typical market conditions, with notes on what can shift the final number at the dealership or in listings.
New-car pricing in 2020
Below are the approximate starting prices for the 2020 BRZ in the United States, before destination charges and options. Real-world prices vary by dealer, region, and any added equipment.
- Base BRZ: starting MSRP generally in the high $20,000s (around the $28,000 mark before destination)
- BRZ Limited: higher trim price, typically in the low $30,000s before destination
Note: A destination charge (commonly around $950–$995 at the time) is added to the base price, and optional features or packages can push the total further. Regional incentives or dealer-specific discounts could also affect the shown price.
Used-car pricing today
As of today, used 2020 BRZ models show a wide price spread depending on mileage, overall condition, service history, and whether they’re equipped with preferred options or special editions. For guidance, typical listing ranges can help buyers gauge what to expect in different conditions.
- Average used price (roughly 20,000–30,000 miles): about $26,000–$28,000
- Low-mileage examples (under 15,000 miles): often $28,000–$31,000
- Higher-mileage or more worn examples: commonly $20,000–$25,000
Prices vary by region and marketplace, so checking multiple sources—dealer inventories, private-party listings, and appraisal guides—will give the most accurate current picture. Remember that pricing can shift with market demand, seasonal promotions, and the availability of enthusiast-oriented models or editions.
What affects price
Several factors most influence BRZ pricing, whether new or used. These include the trim level and options, mileage, overall condition, maintenance history, any remaining factory warranties, and regional demand. Special editions or performance-oriented packages can also carry a premium on both the new and used markets.
Key pricing drivers
Understanding these elements can help buyers and sellers calibrate expectations and negotiate more effectively:
- Mileage and wear: less mileage generally commands higher prices
- Trim and options: higher trims and preferred features add value
- Condition and history: clean titles, documented maintenance, and accident-free history
- Regional demand and supply: coastal or urban markets may see different pricing dynamics
With a dedicated enthusiast following, the BRZ often holds value relative to mileage, especially in clean, well-maintained condition. Prospective buyers should verify maintenance notes, tires, brakes, and any aftermarket parts that could affect value.
Summary
The 2020 Subaru BRZ offered a price range that began in the high $20,000s for the base model and climbed into the low $30,000s for higher-trim configurations, excluding destination charges and options. On today's used market, typical prices span from the mid-$20,000s to just above $30,000, influenced strongly by mileage, condition, and trim. For precise numbers, consult local dealers and current listings to account for regional variations and any ongoing incentives.
