How much does a full truck wrap cost?
Most full truck wraps fall in the range of roughly $2,500 to $7,000, depending on materials and complexity; basic color changes are cheaper, while premium finishes and custom graphics cost more. This article breaks down what drives the price and how to budget for a wrap on a full-size pickup.
A full truck wrap covers the vehicle’s exterior, including doors, fenders, hood, roof, and tailgate, and may extend to mirrors or other components. Prices are influenced by the size of the truck, the type of vinyl, the design work required, and the labor involved in installation and preparation. The goal is to give readers a clear sense of what to expect when planning a wrap project.
Typical price range for a full truck wrap
Prices vary by truck size and wrap type; the ranges below reflect common figures in North America as of 2024–2025.
- Basic full wrap (standard cast vinyl, color change, standard install): 2,500–4,000 USD
- Mid-range wrap (premium vinyl, laminate protection, standard graphics): 3,500–5,500 USD
- Premium finishes (matte, satin, carbon fiber, brushed metal, specialty textures): 5,000–9,000 USD
- Ultra-premium or custom work (chrome-style finishes, multi-color designs, removal of old wrap, design fees): 8,000–15,000 USD
Note: These ranges are general guides. Actual quotes vary by shop, region, vehicle specifics, and the scope of the project. Always request a written estimate that itemizes materials, labor, and any design work.
Key factors that affect the price
Several elements determine the final cost of a full truck wrap. Understanding these helps you compare quotes accurately and avoid surprises.
- Vehicle size and number of panels to wrap
- Vinyl type: cast wraps (more durable and conformable) versus calendared wraps (less costly)
- Finish options: gloss, matte, satin, carbon fiber, brushed metal, or chrome-like finishes
- Design complexity and customization: bespoke graphics or multiple color schemes add design time and production costs
- Installation time and labor: longer jobs or higher-skilled installers raise labor charges
- Preparation needs: removal of existing wrap, paint protection film (PPF), or paint correction
- Warranty and aftercare: longer warranties or maintenance requirements can influence price
- Geographic location and shop reputation: urban areas and high-end studios typically command higher rates
In practice, most buyers find that the biggest drivers are the truck’s size, the vinyl quality, and the complexity of the graphics. Budget accordingly for a durable wrap and a professional installation to maximize appearance and longevity.
How to budget and get quotes
To ensure you get a reliable price and a quality result, follow these steps when shopping for a full truck wrap.
- Get at least three written quotes from reputable shops with demonstrated portfolios
- Request specifics on vinyl grade, warranty length, and what is included (design, installation, removal, PPF)
- Ask for a design mockup or proof of concept before production begins
- Clarify whether old wrap removal, paint correction, or window graphics are included or billed separately
Review the terms carefully and confirm all inclusions, timelines, and maintenance guidance in the final contract. A clear quote helps prevent scope creep and ensures you understand the total investment.
Summary
For a full-size pickup, plan for a wide price band that reflects material quality, design complexity, and regional labor costs. Basic color-change wraps sit on the lower end, while premium finishes and custom graphics push costs higher. By understanding the main drivers—vehicle size, vinyl type, finish, and design work—you can budget effectively, compare quotes accurately, and choose a wrap that delivers both looks and durability.
