How much is the 2024 Toyota Crown SUV?
The 2024 Toyota Crown SUV in the U.S. typically starts in the low-to-mid $40,000s, with higher trims and options pushing the price into the $60,000s depending on configuration. Global pricing varies by market and equipment.
Pricing snapshot by market
Prices differ by country due to taxes, duties, and local equipment; the Crown is sold in the U.S., Japan, and select other markets with different trim structures and MSRP figures.
- United States: Base trims start in the low-to-mid $40,000s; higher-end models can approach the low-$60,000s depending on options and destination charges.
- Japan and other Asia-Pacific markets: Typical new-Crown pricing ranges roughly from ¥5.0 million to ¥7.0 million, depending on trim, with exchange rates affecting USD equivalents.
- Other markets (where offered): Pricing generally aligns with regional tax regimes and equipment, often placing the Crown in a mid-to-upper price tier for Toyota's lineup.
Note: Exact MSRPs vary by dealer, option packages, destination charges, and regional taxes.
Trim levels and estimated pricing in the U.S.
For U.S. buyers, these are the common trims and price bands you’ll see at launch; actual prices will reflect dealer markup, incentives, and added equipment.
- Base Crown XLE: typically around the low-to-mid $40,000s
- Mid-range Crown Limited: typically around $50,000–$55,000
- Top-tier Crown Platinum/Exclusive: typically around $60,000–$65,000
Dealers may also offer packages and options that push pricing higher, including advanced safety tech, premium audio, wheels, and luxury interior packages.
Powertrain, features and what to expect
Powertrain overview
The 2024 Crown pairs a turbocharged four-cylinder engine with an electric motor hybrid system, with all-wheel-drive variants available. This setup aims to balance performance with efficiency, delivering confident acceleration and refined highway manners. The Crown uses Toyota’s hybrid control systems and an electronic CVT-style transmission, depending on market configuration.
Interior and technology highlights
Inside, the Crown emphasizes a premium, driver-centric layout with rich trim materials, dual displays, and advanced driver-assistance features. Availability of high-end audio, driver-assistance suites, and connectivity options varies by trim and market.
Summary
The 2024 Toyota Crown SUV sits in the premium segment of Toyota’s lineup, with U.S. pricing generally starting in the low-to-mid $40,000s and climbing to the $60,000s for top trims, while international markets price the model based on local taxes and equipment. Prospective buyers should check with their local dealer for exact MSRPs, current rebates, and available options.
Conclusion
For readers seeking the latest price, consult Toyota’s official site or a local dealer to confirm current MSRPs, as well as any promotions or destination charges that affect the final sticker price.
