Is a Scion considered a Toyota?
Yes, Scion is considered a Toyota brand. Scion was a division of Toyota Motor Corporation that was launched in 2003 and marketed towards younger buyers, but it was ultimately discontinued in 2016 and its models were absorbed into the Toyota lineup.
The Relationship Between Scion and Toyota
Scion was established by Toyota in 2002 as a separate brand aimed at attracting younger, urban consumers. The Scion models were designed and engineered by Toyota, but marketed and sold through a separate dealer network. Scion vehicles shared many components and platforms with Toyota models, but had distinct styling and features targeted at a younger demographic.
Despite being a separate brand, Scion was wholly owned by Toyota and the vehicles were manufactured by Toyota. This meant that Scion models benefited from Toyota's engineering expertise, reliability, and dealer support, while offering a distinct brand identity.
The Discontinuation of Scion
In 2016, Toyota announced that it would be discontinuing the Scion brand and transitioning its models into the Toyota lineup. The decision was made due to declining Scion sales and an aging model lineup that failed to attract younger buyers as intended. Toyota felt that it could better serve this market by offering Scion-like vehicles through the Toyota brand.
As a result, models like the Scion tC, iA, and iM were rebranded as Toyota Corolla iM, Yaris iA, and C-HR, respectively. The Scion FR-S sports car was renamed the Toyota 86. This allowed Toyota to maintain a presence in the youth-oriented market while leveraging its established brand and dealer network.
Conclusion
In summary, Scion was a Toyota brand that was created to appeal to younger buyers, but it was ultimately discontinued in 2016. The Scion models were engineered and manufactured by Toyota, and when the brand was discontinued, the vehicles were absorbed into the Toyota lineup. So while Scion had its own distinct identity, it was always considered a part of the Toyota family of brands.
Are Scion cars reliable?
While the Scion brand may no longer be in production, it was a subsidiary of Toyota, a brand known for producing durable and reliable vehicles. This reliability has transferred well to the Scion xB, which boasts a generally solid track record of performance and minimal major issues.
Why did Toyota abolish Scion?
Back in the day, the average age of a Scion owner was 37, and about 70% of sales were from buyers who had never bought a Toyota before purchasing a Scion. However, market preference changes with time, and Scion found itself in trouble when its intended market lost its penchant for attention-grabbing cars.
Do Scions use Toyota parts?
Regardless of which vehicle in the Scion lineup you drive, at some point, you'll need a replacement part on it. It doesn't matter if your xA or iQ are no longer in production, Toyota still builds and tests OEM Scion parts. Olathe Toyota Parts Center stocks these genuine Scion parts and accessories.
How many miles will a Scion last?
The well-maintained Scion tC can last more than 250,000 miles. There are even reports of their Scion tCs lasting over 500,000 miles.
Does Scion have a Toyota engine?
It received a performance bump; with the new engine being carried over from the Toyota Camry being a 2.5 liter I4 2AR-FE engine producing 180 hp (130 kW) and 174 lb⋅ft (236 N⋅m). Like the first generation, the chassis remained a variant of the Toyota Avensis, the model using the third generation chassis.
Why did Scion fail?
The Obvious: Failure to evolve with the target demographic
In 2004, when Scion was launched nationally, its average buyer age was just 35; yet by 2011 it had risen to 43. Since then it's come down somewhat, and officials continue to argue that the average driver age is much closer to 30.
Are Scion and Toyota the same?
In 2016, the Scion brand found a new home at Toyota. While the Scion badge may have changed, our commitment remains the same – to embrace our customers' diverse interests and lifestyles, and bring great products to market to meet their needs.
Do scions have subaru engines?
Subaru's Boxer engine is under fire. Subaru's 2.0-liter and 2.4-liter Boxer engines in the BRZ, Scion FR-S, Toyota 86, and Toyota GR86 are allegedly defective in a new class action lawsuit.
Is a Scion basically a Toyota?
Scion was a marque of Toyota that debuted in 2003 and was available only in the United States and Canada.
What is the Scion called now?
Some Scion models gained mainstream appeal, but the brand was discontinued and absorbed back into Toyota in 2016. The Scion iM was rebranded as the rebadged Toyota Corolla iM, and evolved into the Corolla Hatchback. The Mazda-built iA subcompact sedan was rebadged as the Toyota Yaris, and discontinued in 2020.
