Is RAM considered Dodge?
RAM is not considered Dodge. It is a standalone brand of trucks and commercial vehicles under Stellantis, separate from the Dodge lineup.
Historically, the RAM brand grew out of the Dodge truck line and was spun off around 2009–2010 to focus on pickups and work vans; today RAM markets its own models like the Ram 1500, 2500, 3500, and ProMaster vans, while Dodge continues to offer passenger cars and sport utility vehicles under the same corporate umbrella.
Historical context: how RAM split from Dodge
A concise timeline explains how the RAM brand emerged from Dodge and established its own identity.
- 2009–2010: Chrysler reorganizes its brands, creating RAM Trucks as a distinct marque separate from Dodge.
- 2010 onward: RAM-branded pickups and commercial vans replace Dodge-branded variants for trucks and vans (e.g., RAM 1500, RAM ProMaster).
- 2021–present: Stellantis maintains RAM as a standalone brand under the same corporate family as Dodge, with separate dealer networks and marketing.
These milestones show how RAM evolved from a Dodge model line to its own brand with a focused product lineup.
Current branding and product distinctions
Before examining the differences, note how RAM and Dodge position themselves in the market today.
- Brand positioning: RAM concentrates on light- to heavy-duty pickup trucks and commercial vans; Dodge emphasizes performance cars and family-oriented SUVs.
- Product lineup: RAM offers Ram 1500/2500/3500, ProMaster vans, and related commercial vehicles; Dodge offers models like Charger, Challenger, Durango, and other mainstream cars and SUVs.
- Branding and logos: RAM uses the RAM head logo and uppercase lettering; Dodge uses its own branding cues, including a distinct logo and grille styling on its vehicles.
- Dealership and service networks: RAM and Dodge operate in distinct showroom and service networks, though both are part of the same corporate family and may share some parts and facilities.
- Market focus: RAM targets buyers seeking capability, durability, and work-ready variants; Dodge targets performance enthusiasts and mainstream buyers seeking speed, muscle, and versatile family transport.
In short, RAM is a separate brand that specializes in trucks and commercial vehicles, while Dodge remains a distinct brand focusing on passenger cars and SUVs within the same corporate family.
Summary
RAM is not Dodge. RAM is a standalone brand under Stellantis, historically rooted in the Dodge truck line but now marketed independently with its own models and dealer network. For shoppers, recognize RAM by its RAM head logo and the Ram 1500/2500/3500 and ProMaster line, while Dodge remains the brand for performance cars and conventional SUVs and vans.
