Is the Ford Edge being discontinued in 2023?
Yes, the Ford Edge SUV is being discontinued in 2023. After over a decade on the market, Ford has decided to end production of the popular midsize crossover vehicle.
Why is the Ford Edge Being Discontinued?
There are a few key reasons why Ford has decided to discontinue the Edge model:
- Shifting Consumer Preferences: Consumers have been increasingly gravitating towards larger SUVs and trucks in recent years, while demand for midsize crossovers like the Edge has declined. Ford is refocusing its lineup to better align with these market trends.
- Streamlining the Lineup: With the introduction of newer models like the Ford Escape and Ford Explorer, the Edge has become somewhat redundant in Ford's SUV lineup. Discontinuing the Edge allows Ford to simplify and strengthen its overall SUV offerings.
- Cost Savings: Ending production of the Edge will help Ford reduce manufacturing and development costs, freeing up resources to invest in other priority vehicles and technologiesli>
While the Edge has been a reliable and popular model for Ford over the years, the company's decision to discontinue it reflects the evolving preferences of the automotive market.
What Happens to Existing Ford Edge Models?
For consumers who currently own a Ford Edge or are in the market for one, the discontinuation means a few things:
- Limited Availability: As 2023 approaches, Ford dealers will have a dwindling supply of new Edge models to sell. Customers may need to act quickly to secure one of the last new Edges before production ends.
- Ongoing Support: Even after production ends, Ford will continue to provide parts, service, and warranty support for existing Edge models for several more years. Owners can still get their Edges maintained and repaired through Ford dealerships.
- Potential Value Retention: With the Edge being discontinued, prices for used and certified pre-owned models may hold their value better in the coming years as supply becomes more limited.
While the Ford Edge is being retired, the company's SUV lineup will continue to evolve to meet changing consumer demands in the years ahead.
