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What brand is OEM for INFINITI?

Infiniti is the luxury vehicle division of Nissan Motor Co., Ltd., so the original equipment manufacturer (OEM) behind Infiniti vehicles is Nissan.


In practical terms, Infiniti models are developed within Nissan's engineering ecosystem, using shared platforms, powertrains, and production capacities. While Infiniti maintains its own design language and model lineup, the brand operates under the Nissan umbrella within the broader Renault-Nissan-Mitsubishi Alliance.


The OEM relationship in practice


Key aspects of how Nissan serves as the OEM for Infiniti include the following:



  • Nissan is the parent company and controlling shareholder of Infiniti; the brand is a subsidiary within the Nissan structure.

  • Infiniti models typically share platforms, engines, and transmissions with Nissan models, enabling cost efficiencies and common engineering.

  • Vehicle manufacturing occurs in Nissan's global production network, using common supply chains and assembly processes.

  • The Renault-Nissan-Mitsubishi Alliance provides technology, sourcing, and manufacturing synergies that benefit Infiniti's development, while Infiniti remains a distinct luxury marque.


In practice, Infiniti's premium positioning is achieved through brand-specific styling and features, but the underlying hardware comes from Nissan's engineering and manufacturing capabilities.


Modeling and market positioning


Infiniti markets itself as a premium alternative within the Nissan family, emphasizing performance-oriented design, interior craftsmanship, and advanced technology. Buyers benefit from the convenience of Nissan's service networks and warranties, with Infiniti offering a dedicated luxury experience and customer support.


Electrification and future strategy


As part of the industry's shift toward electrification, Infiniti has signaled plans to broaden its electrified offerings by leveraging Nissan's EV and hybrid technologies. The brand aims to introduce more electrified variants and, in some markets, all-electric models while preserving its distinct luxury identity within the alliance framework.


Summary


Infiniti is Nissan's luxury vehicle division, and Nissan is the OEM behind Infiniti. The relationship centers on shared platforms, powertrains, and manufacturing within Nissan's global network, with Infiniti maintaining its own brand identity and premium positioning within the Renault-Nissan-Mitsubishi Alliance. This arrangement shapes how Infiniti cars are designed, built, and sold today and into the near future.

What brand does INFINITI use?


INFINITI is a luxury division of the Nissan Motor Company in Japan.



What brand is INFINITI linked to?


Nissan Motor Co.
INFINITI is a division of the Japanese automotive manufacturing company, Nissan Motor Co., which handles the production of Nissan's luxury vehicles. In 1987, INFINITI got its name, and the luxury brand was born.



What is OEM for INFINITI?


OEM parts are built by the same manufacturer that made your INFINITI. They're produced to match the original specifications of your vehicle, using the same materials, dimensions, and quality standards. This makes them an excellent option for those who want replacements that work seamlessly with the rest of the vehicle.



Are OEM Infiniti parts better?


Parts made by the same manufacturer as your vehicle adhere to the same strict, rigorous testing as the original parts in your INFINITI. Unlike aftermarket parts, which may have less precise specifications and vary in quality, genuine parts are consistently reliable.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.