What brand is the car RAM?
RAM is a standalone automotive brand owned by Stellantis that specializes in pickup trucks and commercial vans. It is the brand name for the Ram line, not a Dodge model.
Brand identity and ownership
Origins of the RAM name
The RAM badge has long been associated with Dodge pickup trucks, with the ram emblem becoming a defining symbol on their trucks. In 2010, the RAM division was established as a dedicated brand separate from Dodge, focusing specifically on trucks and commercial vehicles.
Key milestones in RAM history:
- 1981: Dodge introduces the RAM name for its pickups with a distinctive ram hood ornament.
- 1980s–1990s: The RAM branding solidifies alongside redesigned trucks and updated graphics.
- 2010: RAM becomes an independent brand within the FCA lineup, concentrating on trucks and commercial vehicles.
- 2021: Stellantis forms from the merger of FCA and PSA Group; RAM remains a core North American brand within Stellantis.
Separating RAM as its own brand allowed the company to emphasize trucks and vans, while preserving the Dodge name for other vehicle families.
Current parent company
RAM is part of Stellantis, the multinational automaker created in 2021 from the merger of Fiat Chrysler Automobiles (FCA) and the PSA Group. In North America, RAM operates as a dedicated brand under Stellantis, focusing on trucks and commercial vehicles.
Product lineup
RAM's lineup centers on pickups for consumers and heavy-duty applications, as well as cargo vans for commercial use. The brand prioritizes capability, payload, towing, and increasingly advanced technology and safety features.
- Ram 1500 — light-duty pickup
- Ram 2500 — heavy-duty pickup
- Ram 3500 — heavy-duty pickup (one-ton)
- Ram ProMaster — full-size cargo van for commercial use
- Ram ProMaster City — compact cargo van for urban fleets
As it moves forward, RAM continues to refine its powertrains, interiors, and tech offerings, while exploring electrification and other propulsion advancements for future models.
Summary
In essence, RAM is the standalone brand name for a family of trucks and commercial vans under Stellantis. It traces its roots to the Dodge Ram heritage and was established as a dedicated brand in 2010, with a market focus on durability, capability, and fleet utility.
What car brand is the Ram?
Ram is its own brand, separate from Dodge, specializing in pickup trucks and vans. While Ram trucks were originally called Dodge Ram trucks prior to 2009, the brands split, and Ram now operates under the global automaker Stellantis, which also owns Dodge, Jeep, and Chrysler.
- Current brand: "Ram" is a distinct brand that makes trucks and vans.
- Parent company: Ram is a brand of Stellantis, the same company that owns Dodge, Jeep, and others.
- History:
- Before 2009: Pickup trucks were sold under the "Dodge Ram" name.
- After 2009: The "Ram" brand was created to focus solely on trucks, separating from the Dodge brand.
Is Ram a luxury car brand?
The Ram 1500 has beat BMW and Mercedes for the top luxury spot and was named Cars.com's Top Luxury Car of the Year.
Which company owns the Ram car?
Ram is owned by Stellantis, a multinational corporation formed from the 2021 merger of Fiat Chrysler Automobiles (FCA) and the PSA Group. Ram was originally a model line within Dodge, but it became its own standalone brand in 2009 and now operates as an independent brand under Stellantis.
- Brand separation: While Ram is now a separate brand from Dodge, they are both part of the same parent company, Stellantis. Dodge focuses on cars, SUVs, and minivans, while the Ram brand is dedicated to pickup trucks and commercial vehicles.
- Company history: The Ram brand was created in 2009 to allow Dodge to focus on its other vehicles, while its pickup trucks were sold under the new Ram name. This is why trucks made before 2009 are known as "Dodge Ram" trucks, while post-2009 models are simply "Ram" trucks.
- Current structure: Stellantis is the parent company that owns a portfolio of automotive brands, including Ram, Chrysler, Dodge, Jeep, Fiat, and others.
Are Ram cars expensive?
The price of the 2025 Ram 1500 starts at $42,370 and goes up to $89,170 depending on the trim and options.
