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What is Fords luxury counterpart?

Lincoln is the luxury vehicle division of the Ford Motor Company, providing high-end, premium automobiles to discerning customers. As Ford's luxury counterpart, Lincoln offers a range of vehicles that cater to those seeking a more upscale driving experience, with a focus on comfort, technology, and refined styling.


The History of Lincoln


Lincoln was founded in 1917 by Henry Leland, a renowned automotive engineer who had previously co-founded Cadillac. The company was initially an independent luxury automaker, but it was acquired by Ford in 1922. Since then, Lincoln has been closely tied to Ford, sharing many of its platforms and technologies, while also developing its own unique design language and features.


Lincoln's Current Lineup


Today, Lincoln's lineup includes a variety of SUVs, sedans, and crossovers, all designed to offer a premium driving experience. Some of the key models in the Lincoln lineup include:



  • Lincoln Navigator: A full-size luxury SUV known for its spacious interior, advanced technology, and powerful performance.

  • Lincoln Aviator: A midsize luxury SUV that combines elegance, comfort, and cutting-edge features.

  • Lincoln Nautilus: A midsize luxury crossover that blends style, comfort, and advanced safety technologies.

  • Lincoln Corsair: A compact luxury SUV that offers a refined driving experience and a host of premium amenities.

  • Lincoln Zephyr: A midsize luxury sedan that prioritizes comfort, technology, and a sophisticated design.


These vehicles are designed to compete with other luxury brands, such as Cadillac, Lexus, and Mercedes-Benz, offering a unique blend of Ford's engineering expertise and Lincoln's distinctive styling and features.p>

The Lincoln Experience


Beyond the vehicles themselves, Lincoln also focuses on providing a premium ownership experience for its customers. This includes features like complimentary maintenance, concierge services, and a focus on personalized customer care. Lincoln also emphasizes the use of high-quality materials, advanced technologies, and a refined driving dynamics to set its vehicles apart from the competition.


Overall, Lincoln serves as Ford's luxury counterpart, offering a range of premium vehicles and a unique ownership experience for those seeking a more upscale alternative to the mainstream Ford lineup.

Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.