What is the average income of Acura owners?
According to the latest data, the average income of Acura owners in the United States is around $100,000 per year. Acura, a luxury vehicle brand owned by Honda, caters to a more affluent demographic compared to the broader Honda lineup.
Understanding the Acura Owner Demographics
Acura is positioned as Honda's premium brand, offering a range of luxury sedans, SUVs, and sports cars. As a result, Acura owners tend to have higher incomes and belong to a more affluent socioeconomic group than the average Honda customer.
Several factors contribute to the higher average income of Acura owners:
- Acura vehicles are generally more expensive than their Honda counterparts, with base prices ranging from around $30,000 to over $50,000.
- Acura's target market includes professionals, executives, and individuals with higher-paying jobs, such as doctors, lawyers, and business leaders.
- Acura's marketing and brand positioning emphasize luxury, performance, and exclusivity, which appeals to consumers with higher disposable incomes.
The average income of Acura owners is significantly higher than the national average, reflecting the brand's positioning in the luxury automotive market.
Comparison to Other Luxury Brands
While the average income of Acura owners is high, it is generally lower than that of owners of other luxury automotive brands. For example, the average income of BMW and Mercedes-Benz owners is typically higher, often exceeding $150,000 per year.
This difference can be attributed to the positioning of Acura as a more accessible luxury brand, with a slightly lower price point compared to some of its German counterparts. However, Acura still caters to a more affluent demographic than the mainstream automotive market.
Factors Influencing Acura Owner Income
Several factors can influence the average income of Acura owners, including:
- Geographic location: Acura owners in urban areas or on the coasts tend to have higher incomes than those in more rural or Midwestern regions.
- Age and life stage: Younger Acura owners may have lower incomes, while older, more established professionals are more likely to have higher incomes.
- Occupation: Certain professions, such as finance, technology, and healthcare, are more strongly represented among Acura owners.
These factors can contribute to the variation in average income among Acura owners, but the overall trend remains that Acura attracts a more affluent customer base compared to the broader automotive market.
Do acuras hold their value well?
Acura vehicles are renowned for retaining their value, and experiencing less depreciation compared to other brands.
What is considered a luxury salary?
Luxury Salary. $200,000 is the 25th percentile. Salaries below this are outliers. $300,000 is the 75th percentile.
What car do most millionaires own?
What Cars Do the Wealthy Drive?
- Toyota. The average price for a Toyota went up to $38,198 in the automaker's second quarter of its 2024 fiscal year, according to CarsDirect, citing Cox Automotive data.
- Honda.
- Ford.
- Lexus.
- Subaru.
- BMW.
- Acura.
Are acuras high end cars?
Acura is a luxury automotive brand! Acura models offer high quality, sophisticated builds, top-of-the-line technology, premium safety features, and much more. Explore our new and certified pre-owned models to see which of these luxurious vehicles fit your driving needs.
What is the average income of a successful business owner?
How much does a Small Business Owner make in California? As of Feb 4, 2025, the average annual pay for a Small Business Owner in California is $126,297 a year. Just in case you need a simple salary calculator, that works out to be approximately $60.72 an hour. This is the equivalent of $2,428/week or $10,524/month.
What is Acura's best selling car?
the MDX
The Road Ahead: The MDX's Continued Success
As Acura continues to innovate and refine the MDX, its reign as the brand's best-selling car is likely to continue for years to come. Looking ahead, Acura is expected to introduce a hybrid version of the MDX in the near future.
What demographic buys Acura?
Acura Demographics
The primary Acura TLX buyer is male, in their mid to late 30s, married, a rising professional, with a household income of around $110,000-$140,000. The primary Acura RLX buyer is male, in their late 40s, married, successful professionals, and upscale with a household income of around $200,000.
Is it expensive to own an Acura?
Compared to other brands, especially other luxury car brands, Acura has comparatively low maintenance costs. The Acura TLX typically costs around $501 to maintain each year, while the national average for vehicle maintenance is around $632.
Is Acura considered high end?
The high quality of design, technology and features make Acura a luxury brand.
What is the average income of a luxury car owner?
They found the average income for a luxury car owner was about $100,000, but that average ranged from $83,891 to $155,548, by state! Our overall data is pulled from just over 3,000 new BMW owners, with a margin of error of +/-2.5%.
