What is the Subaru EyeSight data collection?
Subaru's EyeSight driver assist technology is a cutting-edge system that uses dual-camera visual data to enhance vehicle safety. However, the data collected by EyeSight has raised questions about privacy and data usage. This article provides a detailed overview of the Subaru EyeSight data collection process, its purpose, and the measures taken to ensure responsible data management.
What is Subaru EyeSight?
Subaru EyeSight is an advanced driver assistance system (ADAS) that uses a pair of high-definition cameras mounted on the top of the windshield to monitor the road ahead. The system is designed to detect potential hazards, such as other vehicles, pedestrians, and cyclists, and provide alerts or take corrective action to help prevent collisions. EyeSight is a key feature in Subaru's commitment to improving vehicle safety and reducing the number of accidents on the road.
The Purpose of Subaru EyeSight Data Collection
The data collected by the EyeSight system serves several important purposes:
- Improving the EyeSight system: The data is used by Subaru's engineers to continuously refine and enhance the EyeSight algorithms, enabling the system to better detect and respond to a wider range of driving scenarios.
- Enhancing overall vehicle safety: By analyzing the data, Subaru can identify common driving patterns, hazards, and accident-prone situations, which informs the development of new safety features and technologies.
- Compliance with regulatory requirements: Certain jurisdictions may require automakers to collect and report data on the performance of their ADAS systems, such as the frequency of alerts and interventions.
Subaru emphasizes that the data collected by EyeSight is used solely for the purpose of improving the system and enhancing overall vehicle safety, and is not shared with third parties or used for any other commercial purposes.
Data Collection and Privacy Measures
Subaru has implemented several measures to ensure the responsible collection and management of EyeSight data:
- Opt-in data collection: Customers have the option to opt-in or opt-out of the EyeSight data collection program, ensuring that their participation is voluntary.
- Anonymization of data: The collected data is anonymized, meaning that it does not contain any personally identifiable information about the vehicle owner or driver.
- Secure data storage and handling: Subaru maintains strict data security protocols to protect the collected information from unauthorized access or misuse.
- Transparency and user control: Subaru provides clear information to customers about the data collection process and their rights, and offers tools for users to manage their data preferences.
By taking these steps, Subaru aims to balance the benefits of EyeSight data collection with the privacy concerns of its customers, ensuring that the technology is used responsibly and in the best interest of vehicle safety.
What is the EyeSight message on a Subaru?
“The EyeSight System light indicates there might be a potential problem with the EyeSight Driver Assist Technology in your vehicle. The system monitors Pre-Collision Warning, Braking and Throttle Management, Lane Departure, and Adaptive Cruise Control. If EyeSight senses something is off, it sends a warning alert.
What data does Subaru Starlink collect?
Certain vehicle data, such as diagnostic alerts, geolocation, and vehicle commands and settings, are collected and sent to SOA only if the vehicle is enabled with STARLINK and the vehicle is associated with an active STARLINK subscription service. SOA does not sell the vehicle's geolocation data to third parties.
Does Subaru collect personal data?
“Affiliate” means a company directly or indirectly controlling, controlled by, or under common control with Subaru. When you interact with our Services, we collect your personal information.
What does Subaru EyeSight record?
Subaru EyeSight: Subaru EyeSight uses two mirror-mounted cameras to guide the lane-keeping assist function, but they are also recording what's happening around the vehicle on a 22-second loop, which is helpful in the event of an accident.
Does Subaru EyeSight detect people?
Traveling under 19 mph, the EyeSight™ is capable of detecting pedestrians in the path of the vehicle and if detected the system will activate in order to mitigate or avoid collision. The EyeSight™ is even capable of bringing the car to a complete stop, in certain circumstances.
Why does Subaru EyeSight have 2 cameras?
On every Subaru you'll find a set of dual color cameras that constantly scan the road for unanticipated dangers placed unobtrusively near the rearview mirror. And for an even wider field of vision, select models feature a third camera for better pedestrian and cyclist detection.
Does Starlink sell my data?
We do not share your data with any third parties outside of the above processing arrangements and we do not share your data with any business external to our group for their own marketing purposes. From the data we collect, you should only ever receive marketing communications from our own brands.
Do Subaru cars have tracking devices?
With SUBARU STARLINK Safety and Security, you can locate your Subaru in an emergency, manage your vehicle's maintenance and alarms and keep track of your vehicle's overall health.
What is the lawsuit against Subaru?
According to the class action lawsuit, Subaru equipped some of its vehicles with defective Denso fuel pumps that could cause low pressure, leading to engine stalling, sputtering, shutdown, and, possibly, a crash. The long-running Subaru fuel pump lawsuit has lasted for nearly four years.
What data does my car collect about me?
But your car-maker wants more. They can collect information about how much money you make, your immigration status, race, genetic information, and sexual activity (it's in there!). Heck, they'll even help themselves to your photos, your calendar, and your to-do list if you'll let them.
