What is the Toyota Highlander called in Australia?
In Australia, the Toyota Highlander is marketed under the name Toyota Kluger. This branding difference means the same family of Toyota SUV is sold under two distinct model names depending on the market.
Why the name differs across markets
Global automakers tailor model names to fit local branding, trademark availability, and historical market expectations. Toyota applies this differently by region, especially for its mid-size SUV line.
The following notes summarize how the Highlander/Kluger branding appears worldwide.
- Australia uses Kluger for the mid-size SUV that is known as the Highlander in North America.
- North American markets rely on the Highlander badge for the same vehicle.
- In Japan and some other markets, a closely related model may carry a different local name, reflecting regional branding.
Branding differences are marketing choices; the underlying vehicle is the same family across generations.
What this means for Australian buyers
For buyers in Australia, Kluger signage, brochures, and official communications refer to the same model family that elsewhere is called Highlander. Australian-market trims and options are tailored to local preferences, but the core vehicle remains aligned with global Highlander platforms.
Guidance for shoppers: when comparing models from different markets, rely on generation, drivetrain, and trim rather than the name, to ensure apples-to-apples comparisons.
Verification tips for cross-market shopping
To verify you’re looking at the same generation, check the vehicle Identification Number (VIN), platform code, and generation-specific features rather than relying solely on the Highlander/Kluger label.
Summary
In short, the Toyota Highlander is called the Toyota Kluger in Australia. The difference is branding rather than a different vehicle, with the Kluger sharing the same generation, platform, and overall design as the Highlander in other markets.
