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What was the original price of a 2004 Toyota Corolla?

In the United States, the 2004 Toyota Corolla carried a sticker price roughly between $12,000 and $14,000 when new, with the exact figure depending on trim and options.


The 2004 Corolla, part of the ninth generation, was offered in several trims (CE, LE, and S) and with different transmissions. These choices, plus optional features and regional pricing, could push the final price above or below the base figures. Below is a closer look at typical MSRPs and the factors that influenced them.


Price by trim


The following figures reflect typical Manufacturer's Suggested Retail Prices (MSRPs) for US-spec 2004 Corolla models, excluding destination charges, taxes, and dealer fees.


MSRP by trim (rough estimates)



  • CE (base): about $12,000

  • LE: about $13,000

  • S: about $13,500


Prices varied by options, such as automatic transmission, air conditioning, and other features; destination charges and regional pricing could shift the final sticker price by a few hundred dollars.


Other factors that influenced the original price


Beyond trim, a handful of options and charges could adjust the sticker price at purchase.


Key price-influencing factors



  • Transmission choice (manual vs automatic)

  • Destination charge and local taxes/fees

  • Optional features and packages (air conditioning, power options, alloy wheels, etc.)

  • Regional market adjustments and dealer incentives


Dealer incentives and regional pricing could affect the final out-the-door price, but the MSRPs reflect the stated sticker prices at the time.


Summary


The original price of a 2004 Toyota Corolla varied by trim and options—from roughly $12,000 for the base CE to about $13,500–$14,000 for higher trims—with additional costs for transmission choice, destination charges, and optional equipment. Regional pricing and dealer incentives could also influence the final sticker price.

Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.