Why did Acura stop making the RLX?
Acura stopped producing the RLX largely because demand for a large luxury sedan was weak, and the brand redirected its resources toward the TLX as the flagship while emphasizing SUVs and electrified models.
Context and timeline
The RLX arrived in 2014 as Acura’s flagship sedan, with later updates including a Sport Hybrid variant. In markets like the United States, demand for full-size luxury sedans drifted downward as buyers shifted toward crossovers and SUVs. Acura’s broader product strategy gradually moved away from large sedans and toward a streamlined lineup built around the TLX, which could leverage shared platforms and technology across models. The RLX remained in production for a time, but North American sales dwindled and Acura ultimately discontinued the model after the 2020 model year.
Why the decision was made
Several factors converged to end RLX production. Below is a summary of the primary drivers cited by industry observers and reflected in the brand’s actions:
- Sales performance lagging behind rivals in the luxury sedan segment, limiting profitability and growth potential.
- A market shift toward SUVs and crossovers, reducing demand for large luxury sedans like the RLX.
- A strategic choice to elevate the TLX as Acura’s flagship sedan and primary platform for technology and performance development.
- The need to simplify a crowded model lineup and reallocate resources to electrification and higher-margin vehicles.
In addition, Acura signaled a broader push to electrified models and a more scalable product strategy, which is easier to execute with the TLX platform and future models than with the aging RLX architecture.
TLX as the flagship and lineup consolidation
With the RLX out of the lineup, Acura leaned into the TLX as its premium four-door offering, expanding its range with performance-oriented variants like the Type S and prioritizing features that appeal to modern buyers—while aligning with the brand’s electrification ambitions. The shift reflects a common industry pattern: consolidating sedans around a single, technologically advanced model that can be refreshed more cost-effectively and updated with new drivetrain options over time.
Market trends shaping Acura's strategy
Across the luxury segment, buyers have increasingly favored SUVs over traditional sedans, and automakers have accelerated their electrification plans. For Acura, this meant concentrating on a smaller, more versatile lineup that can incorporate hybrid and electric options more efficiently, rather than maintaining a once-premium sedan whose sales were already under pressure in a crowded market.
What it means for Acura customers
For shoppers seeking a flagship Acura experience, the TLX now serves as the brand’s most advanced sedan, with ongoing updates and performance variants planned. Those interested in hybrid or electrified powertrains can still find advanced Acura technology within the TLX and future models, while the RLX nameplate has largely been retired from the North American market.
Summary
Acura’s decision to discontinue the RLX stems from a combination of weak sales, shifting consumer preferences toward SUVs, and a strategic pivot to strengthen the TLX as the flagship sedan while pushing the brand toward electrification. The move reflects a broader industry trend of prioritizing more profitable, scalable platforms over aging models in a tightening market for large luxury sedans.
How much is a 2014 Acura RLX worth today?
The value of a used 2014 Acura RLX ranges from $4,907 to $13,380, based on vehicle condition, mileage, and options. Get a free appraisal here.
Which is bigger, TLX or RLX?
Step inside the RLX, and you're surrounded by luxury and refinement. The first thing you'll notice is the space; the RLX is larger than the TLX, so you can carry a full load of adult passengers in style. While you ride, the generous legroom makes it possible for everyone to stretch out.
What is the life expectancy of the Acura RLX?
Acura RLX – A Premium Sedan Built to Last
Many RLX owners report over 200,000 miles with proper care.
What Acura to stay away from?
According to CarComplaints.com, the 2003 model is one of the most problematic Acura TL years, with over 400+ NHTSA user complaints. This car's top three most prominent problems are transmission failure, car shakes during acceleration, and the peeling clear coat.
