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Why is the Toyota HiAce not sold in the US?

The Toyota HiAce, a popular van model sold globally, is not available for purchase in the United States. This is due to a combination of factors, including regulatory requirements, market preferences, and Toyota's strategic decisions for the US market.


Regulatory Challenges


One of the primary reasons the Toyota HiAce is not sold in the US is the vehicle's inability to meet certain regulatory requirements. The HiAce, which is designed and manufactured for global markets, may not fully comply with the stringent safety, emissions, and crash-test standards set by the US National Highway Traffic Safety Administration (NHTSA). Adapting the HiAce to meet these standards would require significant engineering and design changes, which may not be cost-effective for Toyota.


Market Preferences


The US market has a distinct preference for larger, more spacious vehicles, such as full-size vans and SUVs, compared to the more compact and utilitarian HiAce. American consumers typically prioritize features like cargo capacity, passenger seating, and towing capabilities, which may not be the primary focus of the HiAce's design. Toyota's strategic decision to focus on other van models, such as the Sienna and Tacoma, that better align with US market demands, has also contributed to the HiAce's absence in the country.


Toyota's Global Strategy


Toyota's global product lineup and distribution strategy play a significant role in the HiAce's absence from the US market. The HiAce is primarily designed and marketed for regions outside of North America, where it has a strong following, particularly in Asia, Africa, and parts of Europe. Toyota's focus on tailoring its product offerings to specific regional preferences and regulatory environments has led the company to prioritize the HiAce's availability in other parts of the world over the US market.


In summary, the Toyota HiAce is not sold in the US due to a combination of regulatory challenges, market preferences, and Toyota's global product strategy. While the HiAce is a popular and successful model in many parts of the world, its unique characteristics and design may not align well with the specific demands and requirements of the US automotive market.

Can you import a HiAce?


Importing a used Hiace from Japan might seem daunting, but it's a straightforward process that leads you to a vehicle known for its reliability, durability, and efficiency. By choosing to import, you're not just getting a great van; you're making a smart investment in quality.



Why was Toyota Hilux banned in the US?


The Toyota Hilux isn't sold directly in the USA primarily due to the "Chicken Tax," a 25% tariff imposed on light trucks imported into the United States. Additionally, market preferences and emission standards play a role in Toyota's decision to offer the Tacoma as the preferred light truck option in the U.S. market.



Why did they stop making Toyota HiAce?


But as far as I've understood, they had to stop selling it after emission regulations got stricter and Toyota didn't want to spend more money updating an aging model. It was replaced with the ProAce which is indeed made in collaboration with Stellantis.



Why is there no Toyota HiAce in the US?


There is not a definitive answer to why this is, as Toyota has not specified. But there has been some speculation over the years. One of the most popular theories is that the HiAce wouldn't pass U.S. safety regulations. First on the market in 1967, The HiAce has sported a cab-over design for most of its existence.



Why is there no HiAce in the USA?


There is not a definitive answer to why this is, as Toyota has not specified. But there has been some speculation over the years. One of the most popular theories is that the HiAce wouldn't pass U.S. safety regulations. First on the market in 1967, The HiAce has sported a cab-over design for most of its existence.



What is the US equivalent of a Toyota Hilux?


Consequently, the company developed the Toyota Tacoma, a North American version of the Hilux, offering similar features for the same market.



What is a Toyota HiAce called in America?


Toyota LiteAce. The Toyota LiteAce and TownAce are a line of light commercial and derivative passenger vans produced by the Japanese car manufacturer Toyota.



What replaced the Toyota HiAce?


The HiAce sold in Europe was replaced with a rebadged version of the Citroën Jumpy/Peugeot Expert/Fiat Scudo which is sold as the Toyota ProAce. It's made in cooperation with Jinbei as the Jinbei Granse (阁瑞斯 Geruisi) or Grace in English.



How much is the Toyota HiAce 2025 in the USA?


2025 Toyota HiAce Pricing and Specs. The Toyota HiAce 2025 prices range from $48,886 for the basic trim level Van HiAce LWB to $80,656.



Can I get a Toyota HiAce in the USA?


Despite the fact that the United States never got to see a new HiAce as it was originally sold, that doesn't mean it's entirely absent. The imported cars market has exploded in popularity as more formerly off-limits cars reach the prerequisite vintage to be sent overseas, and the HiAce is no exception.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.