Why was Figo discontinued?
The Figo, a compact car model produced by Ford, was discontinued in 2019 after a successful run in various markets around the world. The discontinuation of the Figo was a strategic decision by Ford to streamline its product lineup and focus on more profitable and in-demand vehicle segments.
Reasons for the Figo's Discontinuation
There were several key factors that contributed to Ford's decision to discontinue the Figo:
- Declining Sales: The Figo had been experiencing declining sales in recent years, particularly in its key markets like India. This made it less financially viable for Ford to continue investing in the model's development and production.
- Shift in Consumer Preferences: The compact car segment, where the Figo competed, was seeing a gradual shift in consumer preferences towards larger, more feature-rich vehicles like SUVs and crossovers. This trend made it harder for the Figo to maintain its competitiveness.
- Streamlining Product Lineup: Ford was looking to streamline its global product lineup to focus on more profitable and in-demand vehicle segments. The Figo, being a relatively low-margin model, was deemed less essential to the company's long-term strategy.
- Changing Regulatory Environment: Stricter emissions and safety regulations in some markets, such as India, also played a role in Ford's decision to discontinue the Figo, as the model would have required significant investments to comply with the new standards.
By discontinuing the Figo, Ford aimed to redirect its resources and focus towards developing and marketing vehicles that were better aligned with evolving consumer preferences and regulatory requirements in its key markets.
Impact of the Figo's Discontinuation
The discontinuation of the Figo had several impacts, both on Ford and its customers:
- Reduced Product Lineup: Ford's product lineup in certain markets, such as India, became more limited with the Figo's discontinuation, leaving fewer options for consumers in the compact car segment.
- Potential Job Losses: The discontinuation of the Figo likely resulted in job losses at Ford's manufacturing facilities and supplier networks that were associated with the model's production.
- Availability of Spare Parts: As the Figo is no longer in production, the availability of spare parts and servicing for existing Figo owners may become more challenging over time.
Overall, the discontinuation of the Figo was a strategic decision by Ford to streamline its product lineup and focus on more profitable and in-demand vehicle segments, in response to changing market dynamics and regulatory environments.
Is Figo a good company?
Figo India is rated 2.7 out of 5 stars on AmbitionBox, based on 3 company reviews. This rating reflects a below average employee experience, indicating poor satisfaction with the company's work culture, benefits, and career growth opportunities.
Is the Ford Figo a reliable car?
The Ford Figo is generally regarded as a reliable and practical subcompact car, particularly in markets like India and South Africa. Here are some key points about the Ford Figo: Pros: Affordability: The Figo is competitively priced, making it a good option for budget-conscious buyers.
What is the disadvantage of Ford Figo?
3) Airy and spacious interiors Cons: 1)Rear windscreen is a bit small and looks like a cave from inside. (dont know why they designed like this). 2) Both front and rear bumpers are quite close to the body, i doubt whether they will fail to guard the car's body even in case of a minor accident.
What happened to Ford Figo?
The Figo, along with the Endeavour/Everest and EcoSport, was discontinued due to the Chennai and Sanand plants being closed.
Is Figo and aspire same?
The Ford Aspire is available in 1194 cc engine with 2 fuel type options: Petrol and CNG and Ford Figo is available in 1194 cc engine with 1 fuel type options: Petrol. Aspire provides the mileage of 18.5 kmpl and Figo provides the mileage of 20.4 kmpl.
Who is FIGO owned by?
Independence Pet Group
Figo Pet Insurance has surpassed 200,000 pet insurance policies. Founded in 2013, Figo was acquired in 2021 by Independence Pet Group in a ~$250 million deal. In 2023, Figo generated $77 million in written premiums for Independence American Insurance Company.
What does Figo do now?
Business and charity. Figo is an ambassador for the Stop TB Partnership in the fight against tuberculosis. He works closely with Inter Milan, serving as an ambassador for the club at functions across Europe. He is also a board member of the Inter Campus charity project run by Inter Milan.
Is the Ford Figo still available?
The Figo was launched in 2010 and received a second-generation update in 2016. The hatchback was praised for its handling characteristics and reliable engines, and this still holds true even today. However, with Ford's exit from India, the Figo can only be found in the used car market today.
Did Ford discontinue the Figo?
The departure of the Fiesta and Figo follow the local discontinuation of the Focus range back in 2019, as part of Ford's global strategy to move investment away from traditional passenger-car models (such as hatches and sedans) and towards the growing SUV, crossover, and bakkies segments.
Which is the most powerful Figo?
Ford Figo specs & features
| Engine | 1194 cc - 1499 cc |
|---|---|
| Power | 94.93 - 121 bhp |
| Torque | 119 Nm - 215 Nm |
| Transmission | Manual / Automatic |
| Mileage | 25.5 kmpl |
