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Why was the Ford Freestar discontinued?


The Ford Freestar, a minivan produced by Ford Motor Company, was once a popular choice for families and businesses alike. However, its production came to an end in 2007, leaving many to wonder why this vehicle was discontinued. In this article, we’ll explore the reasons behind the Freestar’s discontinuation and what it means for the automotive industry.


Declining Popularity of Minivans


One of the primary reasons for the discontinuation of the Ford Freestar was the declining popularity of minivans in the mid-2000s. During this time, consumer preferences began shifting toward SUVs and crossovers, which offered similar space and utility but with a more modern and rugged appeal. This trend significantly impacted minivan sales across the board, including the Freestar.


Performance and Design Limitations


While the Freestar was functional, it struggled to stand out in a competitive market. Some of the key issues included:



  • Underwhelming engine performance: The Freestar’s engine options were often criticized for being underpowered compared to competitors.

  • Outdated design: By the mid-2000s, the Freestar’s design was considered dated, failing to keep up with the sleek and modern aesthetics of rival minivans.

  • Lack of innovation: The Freestar lacked advanced features and technology that were becoming standard in other vehicles, such as improved safety systems and entertainment options.


These limitations made it difficult for the Freestar to compete with more innovative and appealing models from other manufacturers.


Ford’s Strategic Shift


Another significant factor was Ford’s strategic decision to focus on more profitable segments of the market. As part of this shift, Ford began prioritizing the development and production of SUVs, crossovers, and trucks, which were experiencing growing demand. The Freestar, along with other minivans, was phased out to make room for these higher-margin vehicles.


Legacy of the Ford Freestar


Although the Ford Freestar is no longer in production, it remains a reminder of a time when minivans were a dominant force in the automotive market. For those who still own a Freestar, it continues to serve as a reliable and practical vehicle, even if it didn’t achieve long-term success in the marketplace.


In conclusion, the discontinuation of the Ford Freestar was the result of changing consumer preferences, performance and design challenges, and Ford’s strategic realignment. While it may no longer be on the road in large numbers, the Freestar played its part in the evolution of family vehicles.


Frequently Asked Questions

How much is a 2005 Ford Freestar worth today?


A 2005 Ford Freestar has depreciated $25 or 1% in the last 3 years and has a current resale value of $1,718 and trade-in value of $545.



What replaced the Ford Freestyle?


When the Freestyle became the Taurus X, the styling improved, with Ford's then-trademark three-bar grille and some more interesting lighting equipment.



How reliable are Ford freestyles?


As mentioned previously, the Ford Freestyle is an incredibly reliable vehicle that's built to withstand collisions. Despite this, it's not invincible, and its parts are just as susceptible to damage and degradation as any other vehicle's.



What is the Ford Freestar controversy?


A faulty torque converter was causing widespread and dangerous transmission problems for owners of the 2004-05 Ford Freestar. The problem was investigated and eventually recalled, but did the recall cover everybody it should have?…



What years of Ford Freestyle to avoid?


Several 2005 and 2007 Ford Freestyle owners have complained about transmission failure, some as early as a few months after purchasing their vehicle. Drivers report that as their check engine light illuminated, the engine would suffer from poor acceleration and would sometimes stall.



Why did Ford stop making Freestyle?


The current Freestyle, which went on sale just 10 months ago, will be discontinued after the 2007 model year, several supplier and industry sources say. With sales below expectations, the Freestyle was squeezed out by a proliferation of sport wagons in Ford's plans.



What is the successor of the Ford Freestar?


In 2009, the Ford Flex was introduced as the replacement for the discontinued Ford Freestar/Mercury Monterey. The Taurus X was discontinued for the 2009 model year, with the Flex unofficially serving as its replacement.



What is the problem with the 2004 Ford Freestar?


FORD IS RECALLING CERTAIN MODEL YEAR 2004 AND 2005 FORD FREESTAR AND MERCURY MONTEREY VEHICLES. THE TORQUE CONVERTER OUTPUT SHAFT MAY FAIL. What should you do: FORD WILL NOTIFY OWNERS, AND DEALERS WILL REPLACE THE TORQUE CONVERTER FREE OF CHARGE.



How many miles can a 2005 Ford Freestyle last?


With careful driving and good care you may get to 350,000 miles, but be prepared for that transmission crapping out unexpectedly.



Why did Ford stop making the Freestar?


After selling far under sales projections, Ford discontinued the Freestar and Monterey after the 2007 model year. The final Monterey was produced by Oakville Assembly on August 25, 2006; the final Freestar was produced on December 29, 2006.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.