Are solterras selling well?
The Subaru Solterra, Subaru's first all-electric SUV, has been a topic of interest among car enthusiasts and eco-conscious drivers alike. As electric vehicles (EVs) continue to gain traction in the automotive market, many are curious about how well the Solterra is performing in terms of sales. Let’s dive into the details to understand its market reception and factors influencing its success.
What Is the Subaru Solterra?
The Subaru Solterra is a compact electric SUV developed in collaboration with Toyota, sharing its platform with the Toyota bZ4X. It features Subaru's signature all-wheel-drive system, making it a compelling choice for those who value off-road capability and versatility in an EV. With a range of approximately 220-250 miles on a single charge, the Solterra aims to compete with other electric SUVs like the Tesla Model Y, Ford Mustang Mach-E, and Hyundai Ioniq 5.
How Are Solterra Sales Performing?
As of early 2025, the sales performance of the Subaru Solterra has been mixed. While Subaru has a loyal customer base, the transition to electric vehicles has presented challenges. Here are some key factors influencing its sales:
- Limited Availability: The Solterra has faced production constraints, partly due to global supply chain issues affecting the automotive industry. This has limited its availability in certain markets, which may have impacted sales figures.
- Competition: The EV market is becoming increasingly competitive, with established players like Tesla and newer entrants offering compelling alternatives. The Solterra's range and charging speed, while adequate, may not stand out compared to rivals.
- Consumer Hesitation: Some Subaru customers, known for their preference for rugged, gasoline-powered vehicles, may be hesitant to switch to an all-electric model.
What Could Boost Solterra Sales?
Despite the challenges, there are opportunities for Subaru to improve Solterra sales:
- Expanding Charging Infrastructure: As public charging networks grow, potential buyers may feel more confident about owning an EV like the Solterra.
- Incentives and Rebates: Government incentives for EV purchases can make the Solterra more appealing to budget-conscious buyers.
- Marketing and Education: Subaru could focus on educating its customer base about the benefits of EVs and the unique features of the Solterra.
Conclusion
While the Subaru Solterra has faced some hurdles in its early sales journey, it remains a promising contender in the EV market. With strategic efforts to address production challenges, enhance its competitive edge, and educate consumers, Subaru has the potential to carve out a significant niche for the Solterra in the growing electric vehicle segment.
Frequently Asked Questions
What is the most sold EV car in the world?
The Tesla Model Y
The Tesla Model Y was the world's most popular plug-in electric vehicle with worldwide unit sales of roughly 1.2 million in 2024.
What is Subaru's top selling car?
The Most Successful Subaru Models Ever Sold In The US
- 8 Subaru Tribeca - 71,666.
- 7 Subaru Ascent - 409,242.
- 6 Subaru WRX - 475,096.
- 5 Subaru Impreza - 1,138,592.
- 4 Subaru Legacy - 1,248,344.
- 3 Subaru Crosstrek - 1,382,189.
- 2 Subaru Forester - 2,771,468.
- 1 Subaru Outback - 2,939,213.
Is Subaru Solterra being discontinued?
While the 2025 Solterra is set to launch in markets outside of Canada, such as the U.S., Subaru emphasized that the model has not been discontinued. It will continue to be part of Subaru's global vehicle lineup.
How many Solterra sold?
Sold to 8,063 new owners, the Subaru Solterra showcases an excitable, almost 74% leap in sales compared to the same period in 2023, when only 4,645 units were sold.
Will there be a 2025 Solterra?
The 2025 Subaru Solterra will start at $38,495 MSRP -- $6,500 less than the 2024 model -- before applicable federal, state, and local tax credits, and arrive at retailers nationwide early next year. The 2025 Subaru Solterra is available in Premium, Limited, Touring, and new Touring Onyx Edition trim levels.
Is the Subaru Solterra selling well?
The Solterra has the most significant gain in the percentage of sales compared with last year and to any Subaru model in SOA's lineup. Solterra has increased 58.6 percent year over year. In 2023, through the first nine months, Subaru of America sold 5.763 EVs compared with 9,137 in 2024. It's up a record 58.6 percent.
What is the least popular car?
The 10 least popular cars in America
- Fiat 124 Spider: 461-day supply.
- Dodge Viper: 425-day supply.
- Dodge Dart: 358-day supply.
- Fiat 500L: 329-day supply.
- Chevrolet Corvette: 232-day supply.
- Jeep Patriot: 217-day supply.
- Acura RLX: 210-day supply.
- Chevrolet Spark: 208-day supply.
Are solterras reliable?
It gets an even lower predicted ownership satisfaction score of 2/5, or 40/100. Consumer Reports says, "We expect the 2024 Solterra will have about average reliability compared to the average new car. This prediction is based on data from 2023 models."
What is the #1 selling car in America?
Ford F-Series
1. Ford F-Series. The Ford F-150's offers the best attributes of a modern pickup: power, efficiency, comfort and capability. Add to that a huge range of configurations and options, and you've got the best-selling vehicle in America for 2023.
What is the number one selling electric car?
Tesla Model Y
What were the top 10 best-selling EVs in the US for 2024?
| EV model | 2024 sales* | |
|---|---|---|
| 1. | Tesla Model Y | 372,613 |
| 2. | Tesla Model 3 | 189,903 |
| 3. | Ford Mustang Mach-E | 51,745 |
| 4. | Hyundai IONIQ 5 | 44,400 |
