How many Lexus are there in India?
There are only a few hundred Lexus vehicles registered in India as of 2025. The luxury brand maintains a deliberately limited footprint in the country, with a small network of authorised showrooms and a lineup largely imported from overseas.
Lexus footprint in India
Current model availability and network
To understand the scale, consider the following aspects of Lexus’ official presence and on‑road fleet in India.
- Official dealership and service network: A handful of authorised Lexus outlets operate in a few major metro markets, complemented by a limited service network.
- Model availability and sourcing: A restricted model lineup, largely imported as Completely Built Units (CBUs) rather than locally manufactured.
- Local manufacturing: There is no Lexus manufacturing facility in India as of 2025; vehicles are imported for the market.
- On‑road fleet size: The total number of Lexus vehicles on Indian roads is estimated to be in the low hundreds, reflecting the brand’s niche status in the country.
Numbers for fleet size and dealership counts are not typically disclosed publicly by the company, so these figures are approximate estimates based on dealer footprints, registrations, and market analyses.
Why the numbers are where they are
Several enduring factors shape why Lexus remains a small player in India compared with some of its luxury peers.
- Market size and buyer demand: The ultra-luxury segment in India is smaller relative to established markets, influencing how aggressively brands expand.
- Pricing and import duties: High import taxes and duties raise the retail price of Lexus models, limiting mass-market appeal even among affluent buyers.
- Dealer network and aftersales: A smaller network can deter potential buyers who want broad service coverage and resale confidence.
- Competitive landscape: Lexus competes with well-established luxury brands such as Mercedes-Benz, BMW, and Audi, which have deeper local footprints and more extensive model lines.
These dynamics help explain why the Lexus fleet in India remains modest and why expansion hinges on broader market and regulatory shifts.
What could change going forward
Industry observers note several potential catalysts that could alter Lexus’ footprint in India in the coming years.
- Localization or local assembly: Local manufacturing or assembly could help reduce pricing and improve competitiveness, should policy and economics align.
- Expansion of the dealership and service network: A broader, more capable network would enhance aftersales confidence and accessibility.
- Electrified and hybrid model strategy: Launches aligned with India’s EV and hybrid incentives could attract new buyers and improve long-term viability.
Any future growth will depend on Tata-wide strategy for India, evolving consumer demand in the luxury segment, and regulatory economics that affect imported vehicles.
Summary
In short, Lexus’ presence in India is intentionally limited, with a small number of showrooms and a road fleet measured in the low hundreds. The brand’s growth prospects depend on policy, pricing, and the luxury market’s evolution in a price-sensitive economy. While expansion is possible, it will likely come slowly and in step with broader market conditions and potential localization efforts.
Which country has the most Lexus?
the USA
In full-year 2024, worldwide sales of Lexus increased to a record 851,214 cars globally with the USA being the largest single country market.
How much is Lexus in India?
Lexus car prices in India start from around ₹62.65 lakh for the ES and can go up to ₹2.91 crore or more, depending on the model and variant. Key models include the NX (₹66.59 Lakh - ₹73.40 Lakh), ES (₹62.65 Lakh - ₹68.23 Lakh), RX (₹96.13 Lakh - ₹1.18 Crore), and LX (₹2.80 Crore - ₹2.91 Crore). Prices are ex-showroom and can vary based on location and specific trim level.
Here is a price list for select Lexus models in India:
- Lexus ES: ₹62.65 Lakh - ₹68.23 Lakh
- Lexus LM: ₹2.15 Crore - ₹2.69 Crore
- Lexus LX: ₹2.80 Crore - ₹2.91 Crore
- Lexus NX: ₹66.59 Lakh - ₹73.40 Lakh
- Lexus RX: ₹96.13 Lakh - ₹1.18 Crore
Who owns Lexus in India?
Lexus (Japanese: レクサス, Hepburn: Rekusasu) is the luxury vehicle division of the Japanese automaker Toyota Motor Corporation. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars.
How many Lexus cars are there in India?
5 Lexus models
As of November 2025, there are 5 Lexus models available in India for sale: 1 MUV, 3 SUVs, and 1 sedan. The popular Lexus cars in India are the RX (price: ₹98.19 lakh - ₹1.21 crore), LM (price: ₹2.10 crore - ₹2.62 crore), and ES (price: ₹64.00 lakh).
