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How much did a Dodge Challenger cost in 2010?

In 2010, a Dodge Challenger started in the low-20s for the base model and climbed into the high-30s for the top-tier variant. Prices varied by trim and optional equipment.


That year, the Challenger lineup consisted of SXT (V6), R/T (5.7L V8), and SRT8 (6.1L Hemi). Manufacturer's suggested retail prices (MSRP) reflected the trim level and chosen options, with destination charges typically included in the published price. Actual transaction prices could differ based on location, incentives, and added features.


Pricing by trim


The following figures are starting MSRPs for 2010 Challenger models when new, representing base prices before taxes, title, registration, and dealer fees.



  • SXT (base V6): starting around $22,995

  • R/T (5.7L Hemi): around $29,995

  • SRT8 (6.1L Hemi): around $37,995


Prices above show base trims; optional equipment and package choices could raise the final sticker price. Regional incentives and dealer pricing could also affect the actual amount paid.


Context in the market


In 2010, the Challenger competed in the retro-muscle segment against rivals like the Ford Mustang and Chevrolet Camaro. Its pricing positioned the base model below the top-tier performance variants, while the SRT8 represented a premium option for enthusiasts seeking maximum horsepower, styling, and features.


Summary


For 2010, Dodge offered a clear tiered pricing structure: the SXT started in the low $20k range, the R/T hovered around the $30k mark, and the SRT8 topped out near $38k. As with any used-car inquiry, actual prices depended on trim, options, location, and incentives at the time of purchase.

Kevin's Auto

Kevin Bennett

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Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.