How much over MSRP are Broncos selling for?
In the current automotive market, Ford Broncos are in high demand and selling well above the manufacturer's suggested retail price (MSRP). According to recent reports, Broncos are commanding prices that can be thousands of dollars over the original sticker price.
Reasons for Bronco Markup
There are a few key factors driving the Bronco's high resale value and markup over MSRP:
- Limited Supply: The Bronco has been in high demand since its reintroduction, with Ford struggling to keep up with production. This limited supply has allowed dealers to charge more than the MSRP.
- Popularity and Desirability: The Bronco has become a highly sought-after vehicle, with its retro styling, off-road capabilities, and reputation as an iconic SUV. This strong demand from consumers enables dealers to markup prices.li>
- Inflation and Market Conditions: The overall automotive market has seen significant price increases due to factors like supply chain issues, chip shortages, and general inflation. These market conditions have allowed dealers to charge more for in-demand vehicles like the Bronco.
The combination of limited supply, high demand, and broader market conditions has created an environment where Broncos are routinely selling for thousands of dollars over MSRP.
How Much Over MSRP Are Broncos Selling For?
Based on recent reports, Broncos are selling for anywhere from $5,000 to $20,000 or more over the manufacturer's suggested retail price. Some specific examples include:
- A 2023 Bronco Sasquatch model listed for $65,000, over $10,000 above its MSRP of $54,595.li>
- A 2022 Bronco Wildtrak selling for $72,000, nearly $20,000 above its $53,000 MSRP.
- Dealers in high-demand markets like California reporting average Bronco markups of $5,000 to $10,000 over MSRP.
The exact markup will vary depending on the specific Bronco model, trim level, location, and dealer, but it's clear that consumers should expect to pay well above MSRP to secure a new Bronco in the current market.
How much is the Ford Bronco fair market value?
2022 Ford Bronco Value - $21,958-$55,775 | Edmunds.
Will Broncos hold their value?
According to Kelley Blue Book, the Ford Bronco is among the top winners of the 2024 Best Resale Value Award. This prestigious award recognizes vehicles that hold value well over time, making the Ford Bronco an excellent investment for those planning to sell their vehicle.
Are Broncos selling above MSRP?
According to TrueCar data, the average MSRP of a two-door 2024 Ford Bronco Big Bend, specifically, is $39,130, but the average spend over that baseline is $4,097 – giving it an actual average sales price of $43,227.
Are Ford Broncos still in high demand?
Of course, it has long been famous for adventurers and outdoor enthusiasts. But the 2022 Ford Bronco is in high demand because of its new trims and excellent performance.
How much is the invoice price for the 2025 Ford Bronco?
2025 Ford Bronco base price starts at $37,995 to $90,035. Invoice price goes from $37,425 to $86,884.
What is the invoice price of a 2024 Ford Bronco?
2024 Ford Bronco Sport MSRP and Invoice Price
| Trims | MSRP | Invoice Price |
|---|---|---|
| Big Bend Most Popular | $31,390 | $30,645 |
| Free Wheeling | $33,990 | $33,180 |
| Heritage | $33,960 | $33,151 |
| Outer Banks | $35,530 | $34,343 |
Are Ford Broncos losing value?
A 2023 Ford Bronco has depreciated $8,614 or 20% in the last 2 years and has a current resale value of $32,411 and trade-in value of $28,075. A 2023 Ford Bronco has depreciated $8,614 or 20% in the last 2 years and has a current resale value of $32,411 and trade-in value of $28,075.
How much should I pay for a new Ford Bronco?
2025 Ford Bronco Pricing
The 2025 Ford Bronco has a starting sticker price of $39,890, with the range-topping Bronco Raptor kicking off at $91,930. KBB Fair Purchase Price (national avg.) Adding the two rear doors to the Base is no charge, and on the Badlands increases the bottom line by $1,290.
Will a Ford Bronco hold its value?
According to Kelley Blue Book, the Ford Bronco is among the top winners of the 2024 Best Resale Value Award. This prestigious award recognizes vehicles that hold value well over time, making the Ford Bronco an excellent investment for those planning to sell their vehicle.
How much should I sell my Bronco for?
6Edmunds Appraisal Report
2023 Ford Bronco trade-in prices range from $24,652 - $64,261. Get a more accurate value for your car with the Edmunds appraisal tool.
