How much should I sell my Ford Bronco for?

The amount you should sell your Ford Bronco for depends on several factors, including the vehicle's age, mileage, condition, and the current market demand. As a general guideline, you can expect to sell a well-maintained Ford Bronco in good condition for between $20,000 to $40,000, depending on the specific model year and options.

Factors to Consider When Pricing Your Ford Bronco

When determining the selling price for your Ford Bronco, you'll need to take the following factors into account:

• Model Year: Newer Bronco models, such as those from the 1990s, will typically command higher prices than older models from the 1970s or 1980s.


• Mileage: Vehicles with lower mileage are generally more valuable than those with higher mileage, all else being equal.


• Condition: The overall condition of the Bronco, including the interior, exterior, and mechanical components, will significantly impact the selling price.


• Optional Features: Broncos equipped with desirable features, such as four-wheel drive, a V8 engine, or premium trim levels, may be worth more than base models.


• Market Demand: The current demand for Ford Broncos in your local market can also influence the selling price, as popular models may command a premium.

By considering these factors, you can determine a fair and competitive asking price for your Ford Bronco that will attract potential buyers while ensuring you receive a fair return on your investment.

Researching Comparable Sales

To get a more accurate idea of the appropriate selling price for your Ford Bronco, it's essential to research recent sales of similar vehicles in your local market. You can use online resources, such as classified ads, auction sites, and industry publications, to find comparable sales data. This information will help you price your Bronco competitively and ensure you're not leaving money on the table.

Remember, the final selling price for your Ford Bronco may also depend on your negotiation skills and the willingness of the buyer to meet your asking price. By understanding the factors that influence the value of your vehicle and researching comparable sales, you can make an informed decision and get the best possible price for your Ford Bronco.

How much can I sell my Ford Bronco for?

The Ford Bronco has a strong resale value, often holding its value better than other vehicles in its class due to its popularity and rugged design. While there is initial depreciation, the value tends to stabilize, and certain factors like the Sasquatch package, hardtops, and desirable colors can increase a Bronco's value and desirability. The specific value can vary depending on the year, trim, and condition, with estimates ranging from approximately $27,000 to over $78,000 depending on the model and year.
 
Factors that influence resale value

• Trim and features: Broncos with the Sasquatch package, certain trims like Wildtrak, and off-road features like steel bumpers tend to hold their value better.
• Hardtop vs. soft-top: Hardtop Broncos are generally more desirable and sell faster than soft-top models.
• Color: More popular or desirable exterior colors can increase resale value.
• Engine: While both the 2.7L V6 and 2.3L 4-cylinder engines hold their value well, V6 models can fetch a slightly higher price.
• Condition: A well-maintained vehicle with low mileage will have a higher resale value. Some sources suggest that lightly used Broncos can allow buyers to avoid the steepest initial depreciation. 

Example resale values

• 2021-2022 Models: Kelley Blue Book reports a current resale value of around $27,000–$29,909 for these model years, after an initial depreciation of approximately 38-39%. 
• 2023 Model: The current resale value is approximately $31,564, having depreciated about 25% in the last two years. 
• 2024-2025 Models: Edmunds indicates a value range of roughly $30,568–$74,263 for 2024 models and $36,691–$78,518 for 2025 models, depending on the trim and specific features. 

Do Ford Broncos have a good resale value?

Yes, Ford Broncos generally hold their value well, demonstrating strong resale value and lower-than-average depreciation due to high demand and popularity. However, depreciation is higher on some models, like the Bronco Raptor, and certain factors like hardtops, desirable colors, and off-road packages can increase a model's desirability and resale value.
 
Factors that influence Bronco resale value

• Depreciation: Broncos have a lower depreciation rate compared to many other new cars and SUVs, with some models in the top 10% for holding value. 
• Model popularity: The overall popularity of the Bronco contributes to its strong resale value. 
• High-demand features: Features that tend to increase a Bronco's value include:
  • Hardtops over soft-tops 
  • Off-road packages, such as the Sasquatch package 
  • Steel bumpers 
  • More desirable or popular colors 
• Trim level: While most trims hold their value well, some models, like the Bronco Raptor, experience slightly higher depreciation than other trims. 
• Engine: The 2.7L V6 engine is often more desirable and fetches a slightly higher price than the 2.3L 4-cylinder engine. 

Things to consider

• Initial depreciation: As with any new vehicle, there is an initial depreciation from brand-new to used. Buyers who purchase a lightly used Bronco can avoid this initial depreciation. 
• Market conditions: Dealer markups on new models can affect their resale value, and some models have been sitting on lots for longer periods, which may lead to discounts. 

What year is Bronco to stay away from?

You should avoid the 2021 and 2022 Ford Broncos due to numerous recalls and quality issues, especially with the hard tops. For classic Broncos, 1988 is a year to avoid because of electrical problems, and 1993 had issues with recalls, parking brakes, and transfer cases. 
This video discusses reasons to avoid buying a Ford Bronco, including recalls and quality issues: 53sMaie HavenYouTube · Apr 23, 2025
Modern Ford Broncos (2021-Present)

• 2021 and 2022: These initial model years are associated with numerous recalls and quality complaints, particularly related to the hard top, engine, and various interior and exterior fit-and-finish problems. 

Classic Ford Broncos

• 1988: This model year had a problematic electrical system. 
• 1993: This year was plagued with recalls, including fire risks, parking brake issues, and problems with the transfer case slipping out of gear. 
• 1980-1982: These models have a frame design with holes that can make it brittle and weak. 
• 1990-1996: Many Broncos from this era can experience issues with the intake manifold gasket, leading to high engine idle, especially with high mileage. 

This video discusses common problems in Ford Broncos: 59sExoticCar PlayPlaceYouTube · Jul 4, 2025
What to consider instead

• Modern Broncos: Ford has addressed many of the initial issues in later models, so a 2024 or newer might be a better choice, although 2024 and 2025 models still had recalls for issues like improper fastener installation. 
• Classic Broncos: Aim for the fifth generation (1992-1996) or later, as these models are generally more reliable and safer. 

What is my Ford Bronco worth?

The value of a Ford Bronco depends on its year, condition, trim, mileage, and location, with a 2025 model having an average value between $37,033 and $78,844. You can get a more specific estimate by using online appraisal tools from sites like Edmunds or Kelley Blue Book, where you'll input your vehicle's specific details. 
Here's how to determine your Bronco's worth:

• Check online appraisal tools: Websites like Edmunds and Kelley Blue Book offer free online tools where you can input your vehicle's specific information (year, make, model, trim, mileage, and options) to get a personalized value estimate. 
• Get a trade-in estimate: If you're trading in your vehicle at a dealership, you can get an estimate for the trade-in value. These values are often lower than private party resale values. 
• Consider the private party resale value: If you plan to sell your Bronco to an individual, look up the private party resale value. This is typically the highest valuation you can expect, as it reflects the price you can get from a private sale. 
• Factor in your vehicle's condition and options: The final value of your Bronco will be affected by its specific condition, including mileage, maintenance history, and any customizations or modifications. For example, some modifications may add value, while others may not. 
• Research recent sales of similar models: Look at Kelley Blue Book and other used car sites to see how much similar Broncos are actually selling for in your area. This will give you a realistic idea of the current market value for your vehicle.