Is the Ford Kuga being discontinued?
The Kuga is not being discontinued. As of November 2025, Ford has not announced any plan to retire the model, and it remains part of Ford’s European lineup with ongoing production and updates.
The question reflects the broader industry shift toward electrification and occasional market rumors about model retirements. This article examines the current status, production situation, and official communications to provide a clear picture of where the Kuga stands today.
Current status in Ford's European lineup
The Kuga continues to be listed in Ford’s official European product range and is available through Ford’s dealer network. A 2023 facelift refreshed the design and technology, and electrified powertrains (mild-hybrid and plug-in hybrid) have remained a central part of the model’s appeal in Europe.
Rumors vs. reality
Industry rumors about potential discontinuations can surface during corporate strategy shifts, but there has been no formal announcement from Ford indicating the Kuga will be retired. Until Ford issues an official statement, the model remains in production and sale.
Official statements to watch
Keep an eye on communications from Ford of Europe and Ford Motor Company. In the absence of a formal notice, the presence of the Kuga on Ford’s product pages and in dealer inventories is the best indicator that the model continues to be offered.
Powertrains and updates (as of 2025)
Ford has positioned the Kuga as part of its electrified strategy in Europe, offering multiple powertrain options to suit different customer needs, while still maintaining petrol variants in some markets. The 2023 refresh and ongoing development highlight Ford’s commitment to the model rather than retirement.
Before the list: Core drivetrain options currently offered across markets include the following:
- Mild-hybrid petrol engines paired with automatic transmission
- Plug-in hybrid (PHEV) variant with a rechargeable battery and electric driving capability
- Conventional petrol engines with automatic transmission (where market demand supports them)
- All-wheel-drive available on selected trims and powertrains
Concluding: The Kuga’s strategy centers on electrification and versatile powertrains, aligning with Ford’s European focus on electrified crossovers rather than signaling a discontinuation.
Market availability and regional notes
Availability varies by country, but the Kuga remains widely offered across key European markets, including the UK and continental Europe. Ford continues to market, stock, and service the model through its regional networks.
Before the list: The main markets where the Kuga has been marketed in recent years include:
- United Kingdom
- Germany
- France
- Spain
- Italy
- Other EU markets
Concluding: Based on current listings and official communications, the Kuga remains an active model across major European markets and is not being discontinued.
Summary
In short, Ford has not announced a discontinuation of the Kuga. The model remains in production and sale in Europe, with ongoing updates and a strong focus on electrified powertrains such as mild-hybrid and plug-in hybrid variants. For potential buyers or current owners, the best course is to check with a local Ford dealer or the official Ford Europe site for the latest availability, trims, and service considerations.
