What are Dodge Rams called now?
They are called Ram trucks, marketed under the Ram brand (RAM), not as Dodge Ram. The branding shift began around 2010–2011 and continues today with models such as the Ram 1500, Ram 2500, and Ram 3500.
Branding shift: from Dodge Ram to Ram
For years, the light-duty pickup trucks wore the Dodge Ram badge. In the early 2010s, Chrysler reorganized its branding to emphasize Ram as a standalone marque. Since then, the pickups have carried RAM branding, with the name displayed on grilles, tailgates, and marketing materials rather than the Dodge prefix.
Timeline of the branding change
To understand how the branding evolved, here is a concise timeline of key milestones:
- Before 2010: Pickups marketed as Dodge Ram with Dodge branding on badges.
- 2010 model year: Official shift toward "Ram" badges (e.g., Ram 1500) and the Dodge prefix removed on pickups.
- Early 2010s: Marketing emphasizes the Ram brand and introduces the umbrella term "Ram Truck."
- Mid to late 2010s: Ram Truck branding becomes standard in advertisements, dealer literature, and product naming.
- 2021 onward: Stellantis consolidates brands; Ram remains the standalone brand for trucks and commercial vehicles.
- Present: The lineup continues under the Ram brand, including the Ram 1500, 2500, 3500, 4500/5500, and commercial vans (ProMaster family).
These steps reflect a deliberate move to give Ram its own identity apart from Dodge, while Dodge remains its own brand for cars and certain SUVs.
Current Ram lineup
Here is a snapshot of the main Ram models available today. Availability varies by region and trim level.
- Ram 1500 — the light‑duty pickup and flagship of the Ram trucks family
- Ram 1500 Classic — an older generation offered for fleets and price-sensitive buyers
- Ram 2500 — heavy‑duty pickup for greater payload and torque
- Ram 3500 — heavier‑duty variant with higher payload capacity
- Ram 4500/5500 — cab‑chassis models for commercial applications
- Ram ProMaster — commercial van for cargo and trade use
- Ram ProMaster City — smaller commercial van option
- Ram 1500 REV — electric variant announced for the Ram lineup, expanding into electrification
Note: Some models, such as the 1500 Classic, may be limited to certain markets or fleets, and new versions (like the electric Ram 1500 REV) may roll out gradually by region and year.
What this means for buyers and fans
For buyers, the key takeaway is that Ram is the branding you’ll see on the truck and its marketing materials. The Dodge badge no longer appears on the Ram pickup family, signaling a clearer, separate identity from Dodge’s passenger cars and performance models. Enthusiasts who followed the Dodge Ram name will still recognize the lineage, but new vehicle brochures, dealer signage, and online inventories will use Ram and RAM branding exclusively for pickups and related commercial vehicles.
For Dodge brand fans, the change reinforces that Dodge remains focused on its own lineup—cars and sport utility offerings—while Ram handles the trucks and commercial vans. The split helps manufacturers and buyers distinguish between the capabilities and market positions of each brand within the Stellantis family.
Summary
The Dodge Ram name has effectively been retired for pickups. Today’s trucks are marketed as Ram (RAM) vehicles, such as the Ram 1500, 2500, and 3500, with Ram Truck serving as the branding umbrella for the division. The Dodge brand continues separately for other vehicles, while Ram trucks maintain their own distinct identity and ongoing updates, including the introduction of electric options like the Ram 1500 REV.
