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What company owns Mercury?

Ford Motor Company owns the Mercury car marque, but the brand was retired in 2010 and Ford still holds the rights to the Mercury name; there are no new Mercury vehicles today. If you’re asking about other uses of the name Mercury, they are owned by different companies depending on the context.


Mercury as the car brand (owned by Ford Motor Company)


Mercury is most commonly understood as the former Ford division that offered mid-range luxury to complement Ford and Lincoln. Here are the key ownership and history points you should know.


Key facts about Mercury as a car brand and its ownership:



  • Mercury was launched in 1939 by Ford Motor Company to occupy a market segment between Ford and Lincoln.

  • For decades, Mercury shared platforms and components with Ford models, while aiming for a more upscale image.

  • Ford announced the discontinuation of the Mercury brand in 2010, ending new-model production.

  • Today, Ford retains ownership of the Mercury name and related trademarks, but there are no current Mercury-branded vehicles in production.


Conclusion: The Mercury car brand is effectively retired, with ownership and rights retained by Ford Motor Company.


Other uses of the name Mercury


Beyond cars, Mercury appears in publishing and insurance as well, each with its own ownership structure.


Key facts about other uses of "Mercury":



  • The San Jose Mercury News (often called Mercury News) is owned by Gannett, the large U.S. newspaper publisher, following corporate consolidations in recent years.

  • The Mercury (Tasmania), a major Australian newspaper published in Hobart, is owned by News Corp Australia, a subsidiary of News Corp.

  • Mercury Insurance Group is an independent insurer in the United States; it is not owned by Ford or News Corp and operates as a separate entity.


Conclusion: Ownership for other Mercury-branded entities varies by company and country; the Ford-owned Mercury brand applies only to the car marque.


Clarification and how to specify your question


If you meant a different Mercury—such as a specific newspaper, insurance group, or another business—tell me which one you have in mind and I can provide a precise ownership answer with the latest data.


Summary


In brief, the historical Mercury car brand was owned by Ford Motor Company and was discontinued in 2010; Ford still owns the Mercury name, but no vehicles are produced under that marque. Other uses of the Mercury name are owned by different, separate companies depending on the country and industry.

Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.