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What is a 1969 Ford F100 worth?

Prices for a 1969 Ford F-100 vary widely, but a general guide is that rough projects can be under about $10,000, running drivers typically run $15,000–$25,000, and well-restored or highly original examples commonly land in the $30,000–$60,000 range, with exceptional show-quality trucks potentially exceeding that.


The 1969 Ford F-100 sits in Ford’s late-Sixties pickup lineup, a fan-favorite for simple mechanics and nostalgic styling. Valuation hinges on condition, trim level, drivetrain, provenance and how faithful the restoration is. This article breaks down the market today and what buyers and sellers should consider when pricing one of these classic trucks.


Key factors that influence value


Understanding what buyers consider most important helps explain price differences in the market. The following list highlights the primary drivers of value for a 1969 F-100.



  • Overall condition and appearance, including paint quality and interior restoration

  • Engine and drivetrain originality, including matching-numbers status and factory options

  • Trim level and configuration (for example Ranger vs Custom, bed length, 4x4 vs two-wheel drive)

  • Documentation and provenance (build sheet, window sticker, receipts, documented history)

  • Quality of restoration or modification work and how closely it adheres to original specifications

  • Rarity and desirability of specific options or configurations

  • Regional demand and current market trends, including auction activity


Because buyers weigh these attributes differently, a well-documented, authentic example in solid condition will typically command a premium over a less complete or non-original truck.


Estimated price ranges by condition (as of 2025)


These ranges reflect typical asking prices and recent sale results in private sales and auctions. Individual results may vary by region, timing, and specific options.



  • Project or non-running or parts car: roughly $5,000–$12,000

  • Runner or driver with cosmetic issues: roughly $12,000–$20,000

  • Driver-quality with solid cosmetics and reliable driveability: roughly $20,000–$30,000

  • Well-restored or highly original: roughly $30,000–$60,000

  • Show-quality, numbers-matching or rare configurations (e.g., certain Ranger/4x4 setups): roughly $60,000–$80,000+


Note that regional demand, documentation, and the specific build options can push values above or below these ranges.


How to verify current value


To arrive at a precise estimate for a specific truck, compare multiple up-to-date sources and review recent sale results. The following outlets are commonly used by collectors and enthusiasts.



  • Hagerty Price Guide for classic cars and pickups

  • NADA Guides Classic Truck values

  • Kelley Blue Book (Vintage/Classic section)

  • Bring a Trailer auction results for similar 1969 F-100 examples

  • ClassicCars.com Value Guide

  • Local dealer listings and recent private-party sales in your region


Always cross-check several sources and consider the specific truck’s condition, documentation, maintenance history, and location when forming a price expectation.


Summary


The 1969 Ford F-100 remains a sought-after classic truck, with value primarily driven by condition, originality, and provenance. While a broad range exists—from modest project cars to exceptionally restored or rare configurations—the market is active and regional preferences can shift prices. For buyers and sellers, a careful assessment of documentation, mechanical integrity, and restoration quality, combined with up-to-date market data, is essential to arriving at a fair price.

How many 1969 Ford F100s were produced?


In 1969, Ford produced 343,854 F-100 trucks. This figure includes various body styles like styleside pickups, flareside pickups, and chassis-cabs, with the majority being styleside pickups. 

  • Total F-100s: 343,854
  • Styleside Pickups: 315,979
  • Flareside Pickups: 16,248
  • Chassis-cabs: 3,058
  • Styleside Pickups (4x4): 7,950
  • Chassis-cabs (4x4): 56
  • Stakes: 98



How much is a 1970 Ford F100 worth today?


Typically, you can expect to pay around $23,767 for a 1970 Ford F-100 Custom in good condition with average spec. What is the highest selling price of a 1970 Ford F-100 Custom? The highest selling price of a 1970 Ford F-100 Custom at auction over the last three years was $126,500.



How much is a 1967 Ford F100 worth today?


Typically, you can expect to pay around $20,842 for a 1967 Ford F-100 1/2 Ton in good condition with average spec.



What is the most sought after Ford F100?


The F-150 overtook the smaller F-100 in popularity, and the model was eventually retired in 1983. Collectors still love early-model versions of the “Effie” for its classic styling and ease of modification with the 1953-1956 versions in high demand to this day.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.