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What is the Ford SUV that is not sold in the US?

The Ford Territory is a prominent Ford SUV not sold in the United States, illustrating how Ford tailors its model lineup to regional markets.


Why some Ford SUVs aren’t available in the U.S.


Ford operates a global portfolio with regional variants designed to meet local demand, regulatory requirements, and competitive landscapes. Several SUVs that perform well in other markets simply aren’t exported to the American market. Here are some notable examples and the markets they serve.


Examples of Ford SUVs not sold in the U.S.


Below are models that have been prominent outside the United States, where Ford has offered them to regional buyers but has not shipped them to the American market.



  • Ford Territory — a large SUV developed for Australia and New Zealand; produced from 2004 to 2016 and never offered in the U.S.

  • Ford Everest — a mid-size SUV sold in Asia, Africa, and Australia (also known as Ford Endeavour in some markets); not available in the U.S.

  • Ford Kuga — the European name for Ford’s compact SUV; not sold as a separate model in the U.S. (the U.S. market uses the Escape as its counterpart)

  • Ford Puma — a compact crossover marketed in Europe and other regions; not offered in the U.S.


These examples illustrate how Ford’s regional product strategies can create models that exist in some markets but not in the United States.


In practice, U.S. buyers looking for a similar footprint to these regional models typically turn to Ford’s U.S.-market lineup—Escape, Edge, Explorer, and Expedition—while the non-U.S. models remain confined to their native regions.


Context and implications for Ford’s global lineup


Ford’s approach to its global SUV lineup reflects market segmentation, regulatory considerations, and production efficiency. Regional models often share platforms or design language with U.S. counterparts but are tailored to local tastes, road conditions, and pricing strategies. The existence of non-U.S. models can also influence how Ford positions its crossover and SUV family in different regions over time.


Market dynamics continue to evolve, and Ford periodically revisits its global catalog. While some regional models may face discontinuation or reinvention, others persist as staples in their respective markets, even if they never reach American showrooms.


Summary


The Ford Territory is the best-known example of a Ford SUV not sold in the United States, reflecting Ford’s regionalized product strategy. Other regional models that aren’t offered in the U.S. include the Everest, Kuga, and Puma. Together, these cases illustrate how Ford tests and maintains market-specific lines while focusing U.S. offerings on models optimized for American demand.

What Ford vehicles are not made in the USA?


Ford Models Manufactured Outside the USA
While many Ford vehicles are produced domestically, some models are manufactured abroad: Ford Maverick: Built at the Hermosillo Stamping and Assembly Plant in Hermosillo, Sonora, Mexico. Ford Bronco Sport: Also produced at the Hermosillo plant in Mexico.



What Ford SUV is not sold in the US?


And the real question is why do we not have this thing in the United. States. So let's do this all right guys so this is it this is the 2024 Ford Everest if you haven't heard of the Everest. Before



What Ford SUV is sold outside the US?


Developed for the Asia-Pacific region and produced in Thailand, the Everest is a body-on-frame SUV that is one of Ford's top-selling vehicles in markets like Australia, and the Philippines. Now in its third generation, the Everest is based on the same T6 platform that underpins the Ranger pick-up truck.



What Ford models are sold in Europe?


Ford sells a range of passenger and commercial vehicles in Europe, including the best-selling Puma crossover, the Kuga SUV, and the Explorer EV, which are part of an expanding electric vehicle lineup that also features the Mustang Mach-E, Puma Gen-E, and various E-Transit models. Despite recent sales declines, Ford continues to sell cars like the Bronco (in right-hand drive markets), the Capri (in EV form), and the Focus (which is scheduled to be discontinued).
 
Passenger cars

  • Puma: Ford's best-selling passenger car in Europe, available as a crossover SUV and the electric Puma Gen-E. 
  • Kuga: The Kuga SUV is also a top seller in Europe. 
  • Focus: While historically a high-volume model, the Focus is scheduled to be discontinued in late 2025. 
  • Mustang Mach-E: An electric compact crossover SUV. 
  • Explorer EV: A new electric mid-size crossover SUV based on the Volkswagen Group MEB platform. 
  • Capri EV: The Capri is being reintroduced in Europe as an electric vehicle. 
  • Bronco: Sold only in right-hand drive markets. 

Commercial vehicles
  • Ranger: Ford's best-selling pickup in Europe. 
  • E-Transit: The all-electric commercial van, along with the E-Transit Custom and E-Transit Courier, is part of Ford's electric commercial vehicle lineup under the Ford Pro brand. 
  • E-Tourneo Courier: A new all-electric multi-activity vehicle. 


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.