What is Toyota Entune called now?
Toyota Entune is no longer used as branding; the infotainment branding now goes by Toyota Audio Multimedia. In addition, cloud-based services continue under the umbrella of Toyota Connected Services.
Entune was introduced in 2011 as Toyota’s integrated multimedia and connected-services platform. Over the years, Toyota refreshed the interface and app lineup, and in the 2020s the company moved away from the Entune name toward a more modern branding and feature set. Today, most new Toyota models advertise Toyota Audio Multimedia, with connected services branded separately as Toyota Connected Services and with broad support for Apple CarPlay, Android Auto, and voice assistants where available.
From Entune to Toyota Audio Multimedia
The shift from Entune to Toyota Audio Multimedia represents a branding refresh designed to align Toyota’s in-car tech with contemporary smartphone integrations and cloud services. The new system emphasizes a streamlined, smartphone-like experience and expanded compatibility with third-party apps and voice assistants.
The following elements illustrate the current branding and features you’ll encounter in modern Toyotas:
- Toyota Audio Multimedia replaces Entune as the official infotainment system branding, offering updated menus, faster response, and improved navigation and app integration.
- Toyota Connected Services remains the umbrella for cloud-based features such as Safety Connect, Destination Assist, and Service Connect, which may require subscriptions or active vehicle connectivity.
- Smartphone integration and voice assistants, including Apple CarPlay and Android Auto, are commonly built-in; some models also offer Alexa or other voice options in select markets and trims.
In practice, owners should look for the Toyota Audio Multimedia branding on startup screens and in the system menus. The Entune name is no longer used on new models, though older vehicles may still be operating on older software paths or manuals referencing Entune.
What This Means for Drivers and Dealers
For buyers and current owners, the transition means a more familiar, app-friendly interface with easier access to smartphone apps and cloud services. Dealerships commonly reference Toyota Audio Multimedia when describing features, upgrades, and retrofit options, while explaining that core connected services are still available under Toyota Connected Services with model-specific requirements.
How to Identify Your System
To determine whether your vehicle uses Toyota Audio Multimedia, check the startup splash screen, the main menu labels, and the settings area for “Toyota Audio Multimedia” rather than “Entune.” If your model predates the branding shift, you may still see Entune terminology in old manuals or on older infotainment screens.
Model Coverage and Timelines
Beginning in the late 2010s and continuing into the 2020s, Toyota rolled out the shift across many new models, with most 2020 model year and newer vehicles adopting the Toyota Audio Multimedia branding. Some late-model used vehicles and older stock may still feature Entune-era software or documentation until upgrades or retrofits become available.
Summary
Toyota Entune has been rebranded as Toyota Audio Multimedia, with cloud-connected features marketed under Toyota Connected Services. The shift reflects a broader move toward familiar app-like experiences, broader smartphone integration, and ongoing cloud-based services. For the latest branding and capabilities, check your vehicle’s infotainment startup screen and your owner's manual, or ask a Toyota dealer about the specific system in your model year.
