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Which Subaru model sells the most?

In the United States, Subaru's best-selling model over the past several years is the Forester, with the Outback typically ranking a close second.


The question of which model sells the most depends on the market. This article reviews current U.S. trends and provides context for global sales patterns.


United States: leading Subaru models


Market context


Below is a snapshot of Subaru's top-selling models in the U.S. in recent years, highlighting which model has led sales and how the ranking has shifted.



  • Forester — generally Subaru's top-selling model in the U.S. in recent years

  • Outback — typically a very close second behind the Forester

  • Crosstrek (XV) — a strong performer, often in the top three


In summary, Forester has led U.S. sales, with Outback and Crosstrek following closely depending on the year.


Global perspective


Regional variation


Global sales data across Subaru's markets show similar leaders but with regional differences. Forester and Crosstrek are among the top global models, with Outback performing strongly in North America and some other regions.



  • Forester — widely sold worldwide and often the brand's global leader

  • Crosstrek (XV) — particularly strong outside the United States in many markets

  • Outback — a major seller in North America and Europe


Globally, Forester and Crosstrek typically top Subaru's sales charts, though the exact ranking can shift by year and market.


Summary


Across regions, the Subaru Forester has frequently been Subaru's best-selling model in recent years, especially in the United States, with Outback and Crosstrek following in close pursuit. Market-specific results can vary, but Forester's broad appeal makes it Subaru's most consistently popular model worldwide.

Is Outback or Forester bigger?


The Subaru Outback is bigger than the Forester, primarily because it is longer and wider, fitting into a mid-size class while the Forester is a compact SUV. The Forester is taller than the Outback, which can provide more headroom and a higher driver's view, but the Outback offers more cargo space and a longer, lower roofline.
 
This video compares the dimensions of the Subaru Outback and Forester: 53sVagabond BuildsYouTube · Mar 24, 2025

Subaru Outback Subaru Forester
Overall Size Longer and wider Taller
Length 191.1–191.9 inches 182.7–183.3 inches
Width 72.0–74.2 inches 71.5–72.0 inches
Height 66.1 inches 67.5–68.1 inches
Cargo Space Offers more total and standard cargo space behind the rear seats Offers slightly more max cargo space when the rear seats are folded down, but less behind the second row
Passenger Space Offers more shoulder and hip room, potentially feeling roomier despite slightly less passenger volume Has more passenger volume due to a taller roof
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This video demonstrates the interior space of the Subaru Outback and Forester: 56sTruck KingYouTube · Feb 13, 2025



What is the least stolen Subaru?


Another Kudo for the 2025 Subaru Crosstrek: It's on the “Least Stolen” List. Great news, Subie lovers! Not a single Subaru model is included on the most recent Insurance Institute for Highway Safety and Highway Loss Data Institute (IIHS-HLDI)'s “Most-Stolen Vehicles” list.



What is the most loved Subaru?


The most popular Subaru model is the Crosstrek, based on recent US sales figures from January 2025. It sold the highest number of units in 2024, surpassing other popular models like the Forester and Outback.
 

  • Crosstrek: The compact crossover was Subaru's top seller in 2024, achieving its best year ever with 181,811 vehicle sales.
  • Forester: In 2024, the Forester was the second best-selling model, with 175,521 units sold.
  • Outback: The Outback was the third most popular, selling 168,771 units in 2024.



What is the #1 selling vehicle in the world?


The best-selling vehicle in the world for 2023 was the Tesla Model Y, marking the first time an electric vehicle (EV) achieved this top spot. However, in recent data for 2024/2025, rankings have shifted, with models like the Toyota RAV4 and Toyota Corolla once again taking the lead, depending on the specific reporting period. 
This video explains the best-selling cars in the world: 59sBusiness UpsideYouTube · Feb 21, 2025

  • 2023: The Tesla Model Y became the first EV to be the world's best-selling vehicle, according to JATO Dynamics and Fiat Group World. 
  • 2024/2025 (Recent Data): Recent reports indicate the top spot has shifted again.
    • The Toyota RAV4 has become the best-selling SUV for 2025, according to Focus2Move, surpassing the Model Y. 
    • Other sources place the Toyota Corolla as the best-seller for 2024, followed closely by the RAV4. 
  • Best-selling of all time: The Toyota Corolla is the best-selling car of all time, having sold over 50 million units since its launch in 1966. 

You can watch this video to learn about the best-selling cars in the world based on current data: 58sElectric Car-NageYouTube · Jul 11, 2025


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.