Who makes TrueStart batteries?
TrueStart batteries are manufactured by Energizer Holdings, the company behind the Energizer brand. In short, the TrueStart line is produced by the same corporate family that markets Energizer batteries, leveraging its global manufacturing network.
Beyond the basic ownership, TrueStart represents Energizer’s approach to everyday power, positioned within its broader lineup of alkaline batteries. The branding typically features the Energizer name alongside the TrueStart label, signaling a standard of reliability across many common household devices.
Ownership and Manufacturing
Key facts about who makes TrueStart batteries and where they come from are summarized below.
- Manufacturer: Energizer Holdings, Inc., the corporate owner of the Energizer brand and its product lines.
- Product scope: TrueStart is marketed as part of Energizer’s alkaline battery family for everyday devices.
- Global production: Energizer operates manufacturing and distribution capabilities across multiple regions (including North America, Europe, and Asia-Pacific), enabling worldwide availability of TrueStart batteries.
- Branding relationship: TrueStart batteries carry the Energizer branding in conjunction with the TrueStart label, aligning with Energizer’s reliability-focused image.
In summary, TrueStart is produced by Energizer Holdings, using the company’s international manufacturing footprint to supply products globally.
Context within Energizer’s Portfolio
Understanding where TrueStart fits helps explain why the brand exists and how consumers encounter it in stores and online. TrueStart is positioned as a dependable, everyday option within Energizer’s broad lineup, complementing other lines such as CopperTop and, where available, specialized or higher-performance offerings.
For shoppers seeking definitive production details (such as the exact facility or contract manufacturers in a given region), corporate disclosures and regional supplier arrangements typically govern those specifics and may vary over time.
Summary
TrueStart batteries are made by Energizer Holdings, the company behind the Energizer brand, and distributed worldwide through Energizer’s global manufacturing network. The line sits within Energizer’s established range of alkaline batteries, emphasizing reliability for everyday devices.
How long do Toyota TrueStart batteries last?
A Toyota TrueStart battery typically has a lifespan of four to six years, but this can vary depending on factors like weather, usage, and maintenance. The TrueStart battery line includes a generous 84-month warranty, with 24 months of free replacement, so it's wise to get it tested after three years, and certainly by five years, as recommended by many sources.
This video explains the advantages of the Toyota TrueStart battery and its warranty: 1mPuente Hills ToyotaYouTube · Mar 26, 2021
Key aspects of TrueStart battery life and warranty
- Average lifespan: Expect a lifespan of four to six years for a Toyota TrueStart battery, but performance depends heavily on conditions.
- 84-month warranty: The TrueStart battery comes with a standard warranty of 84 months.
- Free replacement: The first 24 months of the warranty include a free replacement if the battery fails.
- Pro-rated coverage: After the 24-month free replacement period, the warranty is pro-rated for the remaining time.
- Signs of a failing battery: Be vigilant for signs of a weakening battery, such as dimming lights, a slow engine crank, or dashboard warning lights.
- Importance of testing: It is recommended to have a battery tested after three years, even if it is still under warranty.
- Maintenance: Proper maintenance and driving habits are crucial for maximizing battery life.
Who builds Toyota batteries?
Toyota makes its own batteries through subsidiaries like Toyota Battery Co., Ltd. (formerly Primearth EV Energy) and joint ventures, and also sources batteries from external suppliers like LG Energy Solution. The company is also investing in its own battery manufacturing facilities in the U.S., such as the new plant in North Carolina, to produce batteries for its hybrid and electric vehicles.
Toyota's own production
- Toyota Battery Co., Ltd.: Formerly Primearth EV Energy (PEVE), this company is now a wholly-owned subsidiary focused on producing batteries for hybrid, plug-in hybrid, and battery electric vehicles.
- Toyota Battery Manufacturing North Carolina: Toyota's new plant in Liberty, North Carolina, began shipping batteries in June 2025 and will support various vehicle types.
External battery suppliers
- LG Energy Solution: Toyota has an agreement with LG Energy Solution for a long-term supply of batteries for its electric vehicles, with production starting in 2025.
- Other suppliers: Toyota also works with other companies like Prime Planet Energy & Solutions (Toyota 51%, Panasonic 49%) to produce batteries.
- Johnson Controls: Some sources suggest that Johnson Controls (which also makes Interstate batteries) is the manufacturer for some genuine Toyota 12v batteries.
Who makes batteries for O'Reilly's?
O'Reilly's batteries, including their Super Start brand, are manufactured by third-party suppliers, primarily East Penn Manufacturing and Clarios. East Penn has been a supplier since 1999, providing a wide range of batteries and accessories, while Clarios (previously part of Johnson Controls) also manufactures some of the batteries shipped to O'Reilly stores.
- East Penn Manufacturing: Has supplied O'Reilly since 1999 and produces a variety of O'Reilly batteries and accessories.
- Clarios: Also supplies O'Reilly, and at one point was contracted to provide both Optima and Super Start batteries.
- Third-party production: O'Reilly does not have its own battery production facilities and relies on these and other suppliers to make its private-label batteries.
Is the Toyota TrueStart a good battery?
They're also better at handling the high-voltage demands of the modern vehicle, won't corrode, can be quickly recharged, and last twice as long as their lead-acid forerunners. These reasons make TrueStart batteries a great value, yes, but they're an even better bargain when you consider their long service life.
