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Why is Lexus getting rid of the GS?

Lexus, the luxury vehicle division of Toyota, has announced that it will be discontinuing the Lexus GS sedan, a move that reflects the changing dynamics of the luxury car market. The GS, which has been a part of Lexus' lineup since 1993, will no longer be produced after the 2020 model year, marking the end of an era for the brand.


Reasons Behind the Discontinuation of the Lexus GS


The decision to discontinue the Lexus GS is primarily driven by shifting consumer preferences and market trends. Several key factors have contributed to this decision:



  • Declining Sedan Sales: The overall demand for sedans, including luxury sedans, has been declining in recent years as consumers increasingly favor SUVs and crossover vehicles. This trend has affected the sales of the Lexus GS, which has struggled to maintain its market share.

  • Focus on Crossovers and SUVs: Lexus, like many other luxury automakers, has been placing a greater emphasis on developing and promoting its crossover and SUV models, such as the RX, NX, and LX. These vehicles have become the primary drivers of the brand's sales and profitability.li>
  • Overlap with Other Lexus Models: The Lexus GS has faced competition from within the Lexus lineup, as the brand's other sedans, such as the ES and IS, have offered similar features and performance at a lower price point. This has made it challenging for the GS to stand out in the crowded luxury sedan market.li>

By discontinuing the Lexus GS, the brand aims to streamline its product lineup and focus its resources on developing and promoting its more popular and profitable models, particularly its crossover and SUV offerings.


The Future of Lexus Sedans


While the Lexus GS is being discontinued, the brand's commitment to sedans is not entirely abandoned. Lexus will continue to offer other sedan models, such as the ES and IS, which are expected to remain an important part of the brand's lineup. However, the emphasis is likely to shift further towards the brand's crossover and SUV models, which have become the primary drivers of Lexus' sales and profitability in recent years.


The discontinuation of the Lexus GS is a reflection of the broader trends in the luxury automotive market, where consumer preferences and market dynamics are constantly evolving. As Lexus adapts to these changes, it will be interesting to see how the brand's product lineup and strategy evolve in the years to come.

Which one is better, Lexus GS or ES?


When comparing the Lexus ES 350's and the Lexus GS 350's specifications and ratings, the Lexus ES 350 has the advantage in the areas of typical lower range of pricing for one- to five-year-old used cars, and fuel efficiency, reliability, resale value and overall quality score.



What does GS in Lexus stand for?


What does GS stand for? GS= Grand Sedan. What does LS stand for? LS= Luxury Sedan.



Is the Toyota Crown the same as the Lexus GS?


The Lexus GS mid-size luxury sedan, known as the Toyota Aristo in Japan, was based on the Crown platform and was very close to the Crown aesthetically.



Do Lexus GS hold their value?


Based on current trends and expert predictions, the 2025 Lexus GS is expected to retain approximately 60-70% of its original value after three years. This range can vary depending on the factors mentioned earlier, but Lexus vehicles generally hold their value well compared to other brands.



What is the life expectancy of a Lexus GS 350?


Lexus GS 350:190,000 - 208,000 miles.



Why did Lexus discontinue the GS?


The GS was killed because it was just never competitive enough after the introduction of the 2GR engine. It was a great engine with high output for the time that it was added, in 2007. When it came out it was always available with a 6 or 8 cylinder engine if you wanted, except for the newest model.



What replaces the Lexus GS?


The Lexus ES: A Comfortable and Refined Option
The Lexus ES has long been known for comfort, luxury, and refinement. With the discontinuation of the GS, the ES has become the brand's primary midsize sedan offering.



Do Lexus last as long as Toyota?


Toyota reliability. Since day one, Toyota has put a lot of effort into developing robust manufacturing processes that make its cars reliable and durable, and because Lexus uses the same factories, they're just as reliable. Toyota and Lexus both significantly changed their warranties in 2021.



Will Lexus ES replace GS?


In 2018, Lexus discontinued the GS for European markets and replaced it with the front-wheel drive ES already sold in North America and some Asian countries.



Why was the Lexus is discontinued?


Australian design rule changes to blame
Lexus Australia said the IS' demise is due to a new Australian Design Rule (ADR) – ADR 85/00 – for side impact protection.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.