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Why is the Ford Explorer so popular?

The Ford Explorer’s popularity stems from a well-balanced blend of space, versatility, capable engines, and modern safety/tech features offered at a competitive price. It remains a go-to choice for families and adventurers alike.


Core appeal: space and practicality


At the heart of the Explorer’s appeal is its practicality. Buyers gravitate to a roomy interior, flexible seating, and ample cargo space that can accommodate people, gear, and groceries with ease.



  • Three-row seating that supports seven or eight passengers, with versatile second-row configurations for easy access to the third row

  • Large cargo area and clever storage solutions for everyday use and road trips

  • Comfortable ride height, good visibility, and accommodations that suit families and weekend explorers


These practical traits make the Explorer a reliable default for daily commuting, family travel, and weekend adventures alike.


Powertrain and performance


Ford offers a spectrum of engines to match different needs, from efficiency-focused daily driving to powerful highway and towing capability, with a sport-oriented option for enthusiasts.


Engine options



  • 2.3-liter EcoBoost inline-4 engine (turbocharged) as a strong, efficient standard choice

  • 3.0-liter EcoBoost V6 engine available on higher trims for more power and towing capability

  • Hybrid variant introduced to improve fuel economy without sacrificing practicality

  • Explorer ST model with enhanced tuning and a high-performance 3.0-liter EcoBoost option for brisk acceleration


Across its lineup, the Explorer blends usable power with reasonable everyday efficiency, and certain trims offer noticeably stronger performance for towing and highway merging.


Safety, technology, and connectivity


Modern Explorers come with a robust slate of driver-assistance features, intuitive infotainment, and strong connectivity to keep families safe and connected on the road.


Safety and driver assistance



  • Standard and available driver-assistance features such as automatic emergency braking, blind-spot monitoring, and rear cross-traffic alert

  • Advanced packages that include adaptive cruise control, lane-keeping assist, and other convenience aids

  • People-friendly cabin tech with responsive touchscreens, smartphone integration, and multiple charging options


Strong safety and tech offerings help the Explorer stand out as a practical, modern family SUV that can adapt to various driving scenarios.


Value, reliability, and ownership experience


Beyond capability, buyers are drawn to resale value, a broad dealership network, and package options that let shoppers tailor features to their budgets and needs.


Ownership value



  • Solid resale value relative to peers in the midsize SUV segment

  • Wide dealer and service network that makes maintenance convenient

  • Multiple trims and option packages that let buyers customize for budget, comfort, or capability


These factors contribute to a compelling total ownership proposition, especially for families and long-term buyers.


Recent updates and market position


Recent product updates have strengthened the Explorer’s position in a crowded market by improving ride quality, interior refinement, and standard safety features, while expanding off-road and sport-oriented variants.


Key updates and evolution



  • 2020 redesign to a unibody chassis with improved interior quality, more refined ride, and updated styling

  • Introduction of rugged and capability-focused trims such as Timberline to broaden off-road appeal

  • Ongoing tech refreshes and feature upgrades in subsequent model years to bolster safety and connectivity


These updates help the Explorer remain relevant against newer competitors while preserving its core strengths: space, versatility, and value.


Summary


In sum, the Ford Explorer remains popular because it delivers space for families, flexible seating and cargo options, a choice of engines (including a capable hybrid), strong safety and tech features, and a value-driven ownership experience. Its mix of practicality, performance, and continuous updates keeps it competitive in the midsize SUV landscape.

Do explorers hold their value?


Yes, the Ford Explorer holds its value relatively well, with depreciation on par with other SUVs in its class, losing about 51% after five years. Its reputation for reliability and durability helps maintain a strong resale value compared to many competitors. However, the specific depreciation rate depends on factors like model year, trim level, overall condition, and mileage. 
Factors influencing resale value

  • Reliability and durability: The Explorer's reputation for being a dependable and robust vehicle is a key reason for its strong resale value. 
  • Market demand: Consistent high demand in the used car market for this popular SUV also helps it retain its worth. 
  • Model year: Specific model years can have different depreciation rates. For example, a 2020 model depreciated $7,547 (32%) in three years, while a 2019 model depreciated $6,941 (36%) in the same timeframe, according to Kelley Blue Book. 
  • Condition and mileage: As with any vehicle, the overall condition and mileage will significantly impact the final sale price. 
  • Trim level: Higher trim levels may hold their value differently than base models. 



Why do so many cops drive Ford Explorers?


Police use the Ford Explorer Police Interceptor because it offers a combination of performance, durability, and space needed for police work. The vehicle is specifically designed for law enforcement with features like a reinforced frame, specialized suspension and brakes, and a spacious interior to accommodate officers and all their equipment. Its size and all-wheel drive capability also make it a versatile choice for various patrol duties, from urban areas to rural counties. 
Performance and durability

  • Purpose-built design: The Ford Police Interceptor is engineered for the rigors of police work, with a stronger frame, enhanced cooling, and a police-calibrated powertrain. 
  • Pursuit-rated: It is built to handle high-speed pursuits, a capability that is crucial for law enforcement officers. 
  • Safety ratings: The model is known for its safety, including the ability to withstand a high-speed rear-impact collision. 

Space and comfort
  • Room for equipment: The larger interior of the Explorer provides ample space for officers and their equipment, such as laptops, radios, and other gear, which is a key reason for the shift from sedans to SUVs. 
  • Officer comfort: Its higher profile and spacious cabin make it more comfortable for officers who may spend long hours in the vehicle. 
  • Versatility: The SUV body style is well-suited for accommodating officers of different sizes and is easier to get in and out of. 

Versatility and cost-effectiveness 
  • All-wheel drive: Most models come standard with all-wheel drive, making them capable of handling a wide range of road conditions and terrains. 
  • Cost savings: Some departments have found the Explorer to be more cost-effective to operate than other vehicles they have used. 
  • Hybrid options: The availability of hybrid powertrains can lead to significant fuel savings by reducing engine idling time. 



What breaks down more, Chevy or Ford?


Chevy Reliability Analysis
Chevrolet has built a reputation for producing reliable vehicles, especially in its truck lineup. In recent years, Chevy has consistently ranked higher than Ford in overall reliability ratings. Their focus on improving build quality and technology integration has paid off.



Why are Ford Explorers so popular?


Ford has built a great reputation for this line of SUVs, with the Explorer name being synonymous with reliability, versatility, and performance. With high customer satisfaction reports, the Explorer is a vehicle that has something to offer every driver.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.