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How much did a 1932 Ford V-8 cost?

In 1932, Ford introduced the flathead V-8 in the Model 18 at about $460, making it the most affordable V-8 car of its era.


Price points and what buyers paid in 1932


The price varied with body style and options, but the base figure and the common ranges give a clear picture of how Ford positioned the new V-8 for a broad audience.



  • Base price: roughly $460 for the standard Model 18 with the basic two-door body.

  • Popular configurations: most common body styles carried modest premiums, typically falling in the low-to-mid $500s.

  • Higher-end or specialty bodies: select town cars, coupes, or closed bodies could push the sticker price into the high $600s.


In today’s terms, that base price corresponds to roughly the low-to-mid ten-thousands of dollars, depending on the inflation measure used. Ford’s strategy aimed to offer V-8 power at a price that could reach a wide segment of buyers during difficult economic times.


From then to now: inflation and lasting impact


The $460 price tag was a deliberate choice that helped redefine affordability in the American auto market. An inflation-adjusted look places the figure in the vicinity of about $9,000 to $11,000 in today’s money, illustrating how far Ford pushed the idea of “V-8 for the people.” The broad enthusiasm for the V-8 helped Ford tighten its leadership in mass-market automobiles and put pressure on competitors to follow with more powerful, affordable engines.


Legacy and pricing strategy


The 1932 V-8’s price point signaled a shift in automotive branding—from luxury power to accessible performance. By offering a genuine V-8 at a competitive price, Ford set a benchmark that shaped model pricing for years and influenced the industry’s approach to value-oriented performance.


Summary


Ford’s 1932 V-8 launched at about $460, paving the way for affordable V-8 performance. While base models kept to around that figure, higher-end styles could add a several-hundred-dollar premium. Adjusted for inflation, the historical price sits in the roughly $9,000–$11,000 range in today’s dollars, underscoring how Ford aimed to democratize V-8 power during the early 1930s. The move not only boosted sales for Ford at the time but also reshaped pricing expectations across the auto industry.

How much did a 1932 Ford V-8 cost?


Henry Ford and Ford Motor Company revolutionized the auto industry once again in 1932 with the introduction of a low-priced V-8 engine. By casting the crankcase and cylinder banks as a single unit, Ford cut manufacturing costs and could offer its V-8 in a car starting under $500.



How much horsepower does a 1932 Ford V-8 have?


65 hp
1932 Model 18 Roadster Specs:
3.6-liter, L-head V8 engine. 3.06-inch bore and 3.75-inch stroke. Advertised as 65 hp, but actually developed about 70 hp at 3,400 rpm.



Are 1932 Fords valuable today?


Typically, you can expect to pay around $35,444 for a 1932 Ford Model 18 in good condition with average spec.



How much did a 1934 Ford V8 cost new?


1934 was the highlight of the Ford V8s; they were solid, dependable and pretty cars and most importantly at $575.00 brand new, still a bargain. Most of the styling changes on the 1934 cars were carried over from the 1933 model year upgrades.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.