Is Toyota a high quality car?

Yes, Toyota is widely regarded as a manufacturer of high-quality, reliable vehicles. Toyota's reputation for quality, durability, and dependability has made it one of the most popular and trusted automotive brands worldwide.

Toyota's Reputation for Quality

Toyota has long been known for its commitment to quality and attention to detail in the design and manufacturing of its vehicles. The company's production system, known as the "Toyota Production System," emphasizes continuous improvement, waste reduction, and a focus on quality at every stage of the manufacturing process. This has helped Toyota consistently produce vehicles with a reputation for reliability and longevity.

According to industry surveys and customer satisfaction data, Toyota consistently ranks among the top automotive brands for quality, reliability, and customer satisfaction. For example, in the 2022 J.D. Power Initial Quality Study, Toyota was ranked as the second-highest brand for initial quality, with several Toyota models scoring highly in their respective segments.

Toyota's Reputation for Durability

In addition to quality, Toyota is also known for the durability and longevity of its vehicles. Many Toyota models, such as the Corolla, Camry, and Tacoma, are known to have exceptionally long lifespans, with many examples remaining on the road for well over 200,000 miles. This reputation for durability is a key factor in Toyota's popularity, as it suggests that Toyota owners can expect their vehicles to provide reliable transportation for many years to come.

Toyota's Reputation for Safety

Toyota is also highly regarded for the safety of its vehicles. The company has a strong focus on incorporating the latest safety technologies and features into its models, such as advanced airbag systems, electronic stability control, and collision avoidance systems. Many Toyota models have earned top safety ratings from organizations like the Insurance Institute for Highway Safety (IIHS) and the National Highway Traffic Safety Administration (NHTSA).

Conclusion

In summary, Toyota's reputation for quality, durability, and safety has made it one of the most trusted and respected automotive brands in the world. The company's commitment to continuous improvement and attention to detail in the design and manufacturing of its vehicles has resulted in a lineup of vehicles that are widely regarded as high-quality and reliable. For these reasons, Toyota is a popular choice for many car buyers who are looking for a dependable and long-lasting vehicle.

Is Toyota considered a luxury car?

No, Toyota is not considered a luxury car brand, though some of its models have been marketed as premium and others have been considered luxury-like. Toyota's luxury brand is Lexus, which is a separate division from Toyota. While mainstream Toyota models are known for affordability and reliability, some higher-end or niche models like the Land Cruiser and Avalon have been seen as luxury alternatives, and Toyota has a new ultra-luxury brand, Century, for select markets, says CarBuzz and a YouTube video.
 
Toyota vs. Lexus

• Toyota is known for its reputation for building dependable and affordable vehicles. 
• Lexus is Toyota's dedicated luxury brand, offering a full lineup of high-end sedans, SUVs, and coupes. 

"Luxury-like" Toyota models 

• Models: Some Toyota models, such as the Land Cruiser and Avalon, have historically been seen as high-end, premium, or luxury vehicles due to their features and price point. 
• "Luxury-adjacent": Toyota also has other models that are considered "quasi-luxury" or premium, like the Supra or Mirai, though they are not positioned as a separate brand. 
• Century: Toyota is expanding its "Century" line, a line known for its opulent, handcrafted luxury, beyond its traditional home market in Japan. The Century is positioned as a high-end luxury vehicle, competing with brands like Rolls-Royce. 

Why the distinction?

• Branding: By creating Lexus as a separate brand, Toyota can target different customer segments and compete in both the mainstream and luxury markets. 
• Reputation: Toyota has built a strong reputation for dependability and value, while Lexus is positioned to represent luxury and performance. 

How to think about it

• The mainstream brand: When thinking of the "Toyota" brand, it's generally considered a mainstream, non-luxury brand. 
• The luxury brand: If you're looking for a luxury vehicle from the same company, the correct brand to consider is Lexus. 
• Premium offerings: Toyota has a number of vehicles that are at the high end of their non-luxury lineup, and some niche models that could be considered luxury, but they are still distinct from the premium luxury market occupied by Lexus. 

What is the #1 best car brand?

The #1 rated car brand depends on the criteria used, but based on recent reliability reports, Honda and Subaru are top contenders. For overall best brand according to U.S. News & World Report, it is Honda, while Consumer Reports and Team-BHP recently named Subaru the most reliable. A separate What Car? survey also ranked Honda #1 for reliability in 2025. 
#1 rated car brands by different sources

• Honda: Named the best car brand for 2026 by U.S. News & World Report due to the strong performance of models like the Accord and Civic. It also topped the 2025 What Car? reliability survey with a 96.6% reliability rating. 
• Subaru: Rated the most reliable car brand by Consumer Reports in its 2024 report. 
• Toyota: Ranked highly for reliability by Consumer Reports and Team-BHP, coming in second and third, respectively. 
• Lexus: Ranked second in reliability by Consumer Reports and Team-BHP. 

The "best" car brand is subjective and depends on what consumers value, whether it's a combination of reliability, performance, safety, or other factors.

Are Toyota cars high quality?

Toyota Rankings
Toyota mostly fulfills its reputation for building efficient and exceptionally reliable vehicles. Most of their models do well in our testing, thanks to their impressive fuel economy, comfortable rides, quiet cabins, and ease of getting in and out.

What's more reliable, Chevy or Toyota?

Toyota is generally considered more reliable than Chevrolet, holding a long-standing reputation for dependability and higher rankings in reliability studies from organizations like J.D. Power and Consumer Reports. While Chevrolet has improved and some models are rated well, Toyota consistently shows better overall performance in terms of quality, fewer problems per vehicle, and higher resale value.
 
This video compares the reliability of Toyota and Chevrolet: 59sCUBGarageYouTube · Sep 14, 2024
Toyota

• Consistent top performer: Toyota frequently ranks among the top brands in reliability studies, with some sources placing it above Chevrolet in overall dependability ratings. 
• Strong model performance: Many individual Toyota models consistently earn high marks for reliability and are often recommended by Consumer Reports, as reported over multiple years. 
• Higher resale value: Toyota vehicles tend to have higher resale values due to their reputation for reliability. 

Chevrolet

• Improving but inconsistent: Chevrolet has made improvements, with some recent studies showing it ranks well among mainstream brands, but it has not consistently reached Toyota's top-tier status in brand-wide reliability rankings. 
• Model-specific ratings: Reliability can be more model-dependent, with some Chevy models performing better than others. For example, some recent data indicates specific models like the Chevy TrailBlazer are predicted to be "more reliable than average". 
• Average ownership costs: Chevrolet models have an average annual repair cost that is considered above average. 

This video explains why Toyota is more reliable than Chevrolet: 51sScotty KilmerYouTube · Jun 13, 2020
Which one should you choose?

• Choose Toyota if: You prioritize long-term dependability and are willing to pay potentially more for a brand that has consistently held a leading reputation for reliability. 
• Choose Chevrolet if: You are looking for a wider range of options, especially in certain segments like large SUVs or trucks, and are comfortable with the brand's improving but historically less consistent reliability ratings. 

You can watch this video to learn which Chevrolet models are most reliable: 0:09JB ReviewsYouTube · Feb 16, 2023