What car brands are made by Ford?
Ford currently markets two active car brands: Ford and Lincoln. The company has historically owned or partnered with other brands, but those brands are no longer produced under the Ford umbrella.
Current brand portfolio
The following brands are actively produced and marketed by Ford Motor Company for consumers today.
- Ford
- Lincoln
Today, Ford and Lincoln represent the two brands the company sells to the public, covering mass-market and luxury segments respectively.
Historical brands and former affiliations
Over the years, Ford has owned or allied with several other brands. Some were sold or discontinued, and the brands remain separate from Ford's current brand lineup.
- Mercury — defunct brand (production ended in 2010); formerly the mid-range brand in Ford's North American lineup.
- Jaguar Land Rover (now Jaguar and Land Rover under Tata Motors) — Ford owned PAG assets including Jaguar and Land Rover from the late 1990s until 2008; the brands are now independent under Tata Motors.
- Volvo Cars — owned by Ford from 1999 until 2010; sold to Geely in 2010.
- Aston Martin — Ford was a major investor for several years; the stake was fully sold by 2013, and Aston Martin is independently owned today.
These historical associations illustrate Ford's strategic partnerships and restructurings over time, but they do not constitute current Ford brands.
Summary
In summary, Ford's present brands are Ford and Lincoln. Historically, the company has been linked to Mercury, Jaguar Land Rover, Volvo Cars, and Aston Martin, among others, but those brands are no longer under Ford's umbrella.
