What does the Ford Platinum package include?
The Ford Platinum package is a premium trim level that adds a range of luxury features and upgrades to select Ford models. It provides a more upscale and well-equipped driving experience for Ford customers.
Key Features of the Ford Platinum Package
The Ford Platinum package typically includes the following features:
- Exterior Upgrades: Unique chrome exterior accents, premium wheels, and specialized badging to distinguish the Platinum trim.
- Interior Enhancements: Luxurious leather upholstery, heated and ventilated front seats, a premium audio system, and additional wood or metal interior trim pieces.
- Technology and Convenience: Advanced infotainment system with navigation, a premium sound system, and additional driver assistance features like blind spot monitoring and lane-keeping assist.
- Powertrain Options: The Platinum package is often paired with Ford's more powerful engine options, providing a more responsive and capable driving experience.
The specific features and equipment included in the Ford Platinum package can vary depending on the model and year, but the overall goal is to provide a more premium and well-appointed vehicle for discerning Ford customers.
Positioning the Platinum Trim
The Ford Platinum package is typically positioned as the top-of-the-line trim level, sitting above the standard, XLT, and Lariat trims. It is designed to compete with the luxury offerings from other automakers, providing Ford customers with a more upscale and feature-rich option within the Ford lineup.
By offering the Platinum package, Ford aims to cater to buyers who desire a more premium driving experience and are willing to pay a higher price point for the added features and enhancements.
