What GM brands are in Europe?
There are currently no GM-branded cars sold in Europe. Opel and Vauxhall were GM's European brands until 2017, when GM sold them to Stellantis; Chevrolet has been withdrawn from the region, and Cadillac has not established a broad, official European network.
This article explains which GM brands have operated in Europe, how ownership of those brands has changed, and what the situation looks like for European buyers today.
Current Status of GM Brands in Europe
The European market no longer hosts GM-branded car manufacturing or official sales as part of General Motors. The brands formerly under GM's European umbrella are now owned by other groups or have left the region.
- Opel — GM's long-running European brand; sold to Stellantis (Groupe PSA) in 2017; Opel is no longer part of General Motors.
- Vauxhall — Opel's British twin; also transferred to Stellantis in 2017; no longer a GM brand.
- Chevrolet — GM's global brand that had a European presence faded away; official sales ended around 2016–2017.
- Cadillac — has never established a sustained, continent-wide European sales network under GM; any current presence is limited and not part of a broad European GM operation.
In summary, there are no active GM-branded operations in Europe today; the former Opel/Vauxhall operation is now in Stellantis' hands, and Chevrolet no longer sells cars there, with Cadillac not maintaining a full European network under GM.
Historical Timeline: How the Brand Portfolio Changed in Europe
To understand how GM's European footprint evolved, here's a brief timeline of key milestones.
- 2015–2016: GM confirms the decision to wind down Chevrolet sales in Europe, ending most Chevrolet operations on the continent by 2016–2017.
- 2017: The sale of Opel and Vauxhall to Groupe PSA (now Stellantis) closes, transferring European brands from GM to a new parent group.
- 2018–2020s: Stellantis integrates Opel/Vauxhall into its global brand portfolio; GM focuses its operations outside Europe, with no active European GM brands remaining.
- As of 2025: General Motors does not operate GM-branded car brands in Europe; Cadillac has no continent-wide official network under GM, and any presence is minimal or through local arrangements rather than a full GM brand presence.
These developments reflect a broader shift in GM's international strategy, with a pivot toward other markets while letting its European brands be owned by Stellantis.
What This Means for Buyers and Markets
For European consumers, the absence of GM-branded vehicles means choosing from other brands within Stellantis' or other groups' portfolios for similar vehicle segments or electric offerings. It also influences the availability of used GM vehicles in the continent and the availability of parts and service networks tied to those former brands.
In the end, the European automotive landscape now features a Stellantis-dominated lineup on the former GM side, with no active GM-branded operations running in Europe.
Summary
GM no longer operates its brands in Europe. Opel and Vauxhall are owned by Stellantis, Chevrolet withdrew in the mid-2010s, and Cadillac has not established a stable, official European network. The European GM footprint has effectively ended, reshaped by mergers and strategic realignments that moved those brands out of GM's hands.
Why did GM pull out of Europe?
And downs of the US auto. Market the sale of the unit also racked up huge costs gm took a $3.9 billion loss in 2017 owing mostly to the $6.2 billion in costs it had to shell out for the sale.
Does GM still operate in Europe?
As of July 2022, General Motors's European operations are conducted by Cadillac Europe GmbH (distribution of Cadillac vehicles and Chevrolet sports cars), General Motors IT Services (Ireland) Limited in Ireland (provision of IT services) and GM Auto LLC (ООО Джи Эм Авто) (a separate subsidiary that distributes the ...
What German car is owned by GM?
Opel
After listing on the stock market in 1929, General Motors took a majority stake in Opel and then full control in 1931, making the automaker a wholly owned subsidiary, establishing an American ownership of the German automaker for nearly 90 years.
What GM brands are sold in Europe?
GM's core European brands were Vauxhall and Opel, which both sell much the same range of cars in different markets. GM also owned the Swedish brand Saab until early 2010 and sold Chevrolet models between 2005 and 2015. The U.S. brand Cadillac is imported into Europe in small quantities.
