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What is the most expensive Toyota of all time?

The Lexus LFA, particularly the limited Nürburgring Edition, holds the title as Toyota’s most expensive production car. When new, the base LFA carried a price around $375,000, while the Nürburgring Edition commanded roughly $445,000.


Toyota’s reach stretches across a broad spectrum of vehicles, but this article focuses on the model that stands tallest on the brand’s price ladder. The LFA is a product of Toyota’s luxury arm, Lexus, produced in a ultra-limited run in the early 2010s, and its price tag reflects both rare materials and high-performance engineering. This overview explains why the LFA is the top price leader and how it compares with other premium Toyotas in the company’s history.


Overview: Why the LFA tops Toyota’s price list


The Lexus LFA was developed as a halo car to showcase Toyota’s engineering prowess. Produced from 2010 to 2012, it was built in very limited numbers—500 units of the standard model and a further 50 units for the Nürburgring Edition—making it a rare collector’s item from the outset. Its 4.8-liter V10, carbon-fiber construction, and track-ready tuning helped justify a price tag far above typical Toyota models, positioning it as the brand’s most expensive production car to date.


Although Lexus sits under the Toyota umbrella, the LFA represents Toyota’s pinnacle in terms of new-car pricing and exclusivity. Its legacy endures in automotive journalism and collector markets, where even used examples can command strong prices, particularly for the Nürburgring Edition, which offered enhancements over the base car.


Pricing details and editions


Key pricing benchmarks and edition details give a sense of how the LFA’s price evolved within Toyota’s lineup.



  • Base Lexus LFA price at launch: around $375,000 (USD) in the United States.

  • LFA Nürburgring Edition price: around $445,000 (USD) when new, limited to 50 units.

  • Production volumes: 500 standard LFA units plus 50 Nürburgring Edition variants, totaling 550 cars associated with the program.


These figures anchor the LFA as Toyota’s top-tier production price point. While other high-end Toyota/ Lexus models exist, none exceeded the LFA’s launch price, and the Nürburgring Edition remains the closest thing to a “record” price within the brand’s production catalog.


Other high-end Toyota models


Beyond the LFA, Toyota’s luxury footprint includes the Century line, a long-standing flagship in Japan, and a handful of rare or ceremonial variants. While the Century and related editions are prestigious and command significant sums in certain markets, they have typically remained below the LFA’s contemporary new-car price. The Century’s value tends to reflect bespoke craftsmanship and ceremonial use rather than the performance-driven halo status of the LFA.


Notable high-end Toyota variants



  • Toyota Century family (including ceremonial Royal variants) as Japan’s luxury flagship

  • Lexus flagship sedans and limited editions, which sit atop the Lexus ladder but generally do not reach the LFA’s new-car price


In practical terms, the LFA’s combination of rarity, performance, and the branding of Lexus within Toyota’s portfolio keeps it in a class of its own when discussing the brand’s most expensive production cars.


Summary


In summary, the Lexus LFA—especially the Nürburgring Edition—holds the title of the most expensive Toyota-produced vehicle ever sold new. Its base price and the justified premium for the limited Nürburgring variant mark a high-water mark for Toyota’s price ladder, outpacing other high-end Toyotas and even exclusive Japanese-market editions. The LFA remains the definitive reference point for Toyota’s top-end performance and luxury pricing to date.

Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.