Where did Dodge get the Ram name?
The Dodge Ram name has become synonymous with the brand's line of pickup trucks, but have you ever wondered where this iconic name came from? The story behind the Dodge Ram name is an interesting one, rooted in the company's history and the symbolism of the ram.
The Dodge Ram Emblem
The Dodge Ram emblem, featuring the profile of a ram's head, has been a prominent part of the brand's identity since the 1930s. The ram was chosen as a symbol to represent the ruggedness, strength, and power of Dodge's vehicles, particularly their line of pickup trucks. The ram's head logo has become an instantly recognizable and iconic part of the Dodge brand.
The Origin of the Ram Name
The Dodge Ram name was first introduced in 1981 with the launch of the Dodge Ram pickup truck. Prior to this, Dodge's pickup trucks were simply known as the Dodge D-Series or Dodge Pickup. The decision to adopt the Ram name was a strategic one, as Dodge wanted to capitalize on the strong brand recognition and symbolism of the ram logo.
The Ram name was chosen to evoke the power, toughness, and reliability of Dodge's pickup trucks. It was a deliberate attempt to differentiate Dodge's trucks from the competition and position them as a rugged, capable, and masculine option in the market.
The Ram's Significance
- The ram is a symbol of strength, power, and virility in many cultures and mythologies.
- In ancient times, the ram was associated with various deities, such as the Egyptian god Amun and the Greek god Zeus.
- The ram's horns were also seen as a symbol of authority and leadership, making it an appropriate choice for Dodge's line of tough, capable pickup trucks.
By adopting the Ram name and incorporating the ram's head logo, Dodge was able to tap into the deep-rooted symbolism and cultural significance of this powerful animal. This strategic branding decision has helped to solidify the Dodge Ram as a beloved and iconic part of the American automotive landscape.
Why is Ram not called Dodge anymore?
It wasn't until 2010 that Ram became its own brand. At this time was when Ram no longer carried the Dodge name. Dodge does not create trucks anymore, Ram is now its own company and they build the trucks mentioned above as well as a line of cargo and passenger vans called Promaster.
Why was RAM named RAM?
Lord Rama's name was given by Maharishi Vashishtha, the Guru of Raghuvanshi. The word 'Ram' has a signifcant meaning as it is composed of two beej aksharas i.e., the Agni Beej (Ra) and the Amrit Beej (Ma).
Why did Ram drop Dodge's name?
So, why did Chrysler break up these two brands? This process allowed for more focused development of new models. Dodge created the Dodge Challenger to compete with the Chevy Corvette sports car, while the RAM lineup could focus on creating more powerful engines and more resilient builds for Spanaway jobs.
How did Dodge come up with the name Ram?
The name “Ram” was intended to pay homage to the Ram air hood, which had first become popular around 1933. Dodge-brand trucks quickly became popular throughout the twentieth century, and in the 1980s, the company founded Dodge Ram, or just Ram, a name many will associate with premium pickup trucks.
Why is Dodge Ram now just RAM?
In 2009, Dodge's parent company, Chrysler, made RAM a stand-alone name for their pickup trucks. If you own a truck made before 2009, it's called a Dodge RAM, and all post-2009 pickup trucks are simply RAM trucks.
When did Dodge start calling their truck Ram?
1981
From 1981 to 2009, their pickup trucks were named “Dodge RAM,”. After 2009, RAM trucks became its own brand.
Why is the Dodge logo a Ram?
The Ram logo appeared in the late 1920s as a striking hood ornament on Dodge vehicles. In 1932, sculptor Avard Tennyson Fairbanks created the iconic leaping ram, symbolizing the strength Dodge wanted to convey, inspired by William Hornaday's book on animals.
What was Dodge originally called?
the Dodge Brothers Company machine
Founded as the Dodge Brothers Company machine shop by brothers Horace Elgin Dodge and John Francis Dodge in the early 1900s, Dodge was originally a supplier of parts and assemblies to Detroit-based automakers like Ford.
Why is Dodge Ram called Ram?
In the late 70s, a ram's head mascot began to appear on Dodge D Series pickups, which, starting in 1981, became known as Dodge Ram. You can also find it on Ramcharger SUVs. The full-size vans of this brand received the name Ram Van, and the brand symbol at that time was a five-pointed star.
What does the Ram symbol stand for?
Symbolic meaning
A ram symbolizes vital energy, fire, courage, and strength. The symbol is associated with perseverance, impulsiveness, and determination. In traditional culture, the image of a ram represented the mind and the ability to protect the weak.