Why did Lexus discontinue the HS?
Lexus, the luxury vehicle division of Toyota, made the decision to discontinue the HS hybrid sedan in 2012 after just three years on the market. The HS was Lexus' first dedicated hybrid model, but it failed to gain traction with consumers and was ultimately phased out.
Reasons for the HS Discontinuation
There were several key factors that contributed to the discontinuation of the Lexus HS hybrid:
- Lackluster Sales Performance - The HS never managed to sell in significant numbers, with annual sales peaking at just over 10,000 units in 2010. This was far below Lexus' expectations for the model.
- Overlap with Other Lexus Models - The HS was positioned between the smaller IS and larger ES sedans in Lexus' lineup. This created confusion for consumers and led to cannibalization of sales from Lexus' other hybrid models.
- Lack of Distinctive Design - The HS was criticized for having a conservative, uninspired design that failed to stand out in the crowded luxury sedan market. Consumers were not drawn to its generic appearance.li>
- Limited Performance and Efficiency - While the HS was a hybrid, its powertrain did not deliver class-leading fuel economy or performance, further diminishing its appeal.li>
Ultimately, the HS was unable to carve out a unique niche for itself within Lexus' lineup and failed to resonate with luxury buyers. This led the automaker to discontinue the model in 2012 in favor of focusing on its other, more successful sedans and SUVs.
Lexus' Shift in Hybrid Strategy
The discontinuation of the HS also marked a shift in Lexus' hybrid vehicle strategy. Rather than offering a dedicated hybrid model, the brand has instead focused on integrating hybrid powertrains across its core sedan and SUV lines. This has allowed Lexus to offer hybrid versions of popular models like the ES, RX, and NX, providing customers with more choice and better aligning the hybrid technology with Lexus' overall brand identity.
How many Lexus HS were made?
The automaker moved 6699 HS models in 2009 before selling an additional 10,663 in 2010, the vehicle's first full year of sales. That number plummeted to 2864 in 2011, leaving Lexus with little choice but to end production at the start of 2012; by the end of March 2012 just 563 units were sold.
What IS the problem with the 2010 Lexus HS250H?
Summary: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2010 Lexus HS 250h Hybrid vehicles. A component within the hybrid transaxle assembly may short circuit and result in a reduction or a complete loss of available power for moving the vehicle.
What does HS in RX mean?
HS: At bedtime (Latin: hora somni). Indicates medicine should be taken before sleep at bedtime, ensuring effectiveness overnight or minimizing drowsy or sleep-related side effects. Best practice: Use upper case HS; lower case “hs” may be mistaken for half-strength.
What does HS mean in Lexus?
"HS" stands for "Harmonious Sedan."
Why did the Lexus HS fail?
2010 recall
On 25 June 2010, Lexus recalled 17,801 MY 2010 HS 250h models for failing to comply with FMVSS 301, "Fuel System Integrity", due to excessive fuel leakage in the event of a rear-end collision.
Why was the Lexus HS 250h discontinued?
Lexus has officially killed off the HS 250h hybrid sedan after the car posted disappointing sales numbers. Production of the car actually ended in January, but unsurprisingly, Lexus didn't call much attention to the fact that it killed off a three-year-old car.
What is the Toyota equivalent of the Lexus HS?
The HS 250h uses a similar hybrid drivetrain as the Toyota Camry Hybrid.
How many miles per gallon does a 2010 Lexus HS250h get?
35/34 mpg city/highway
In terms of efficiency, its EPA-estimated gas mileage of 35/34 mpg city/highway vaults it to the head of Lexus' lineup, as well as near the top of the luxury segment.
What is the most sold Lexus?
RX SUV
The five-seat RX SUV continues to be the number-one most popular Lexus model according to recent sales data. Hybrid variants, competitive pricing, advanced standard features, and more make the RX the most popular Lexus model.
Why was the Lexus is discontinued?
Australian design rule changes to blame
Lexus Australia said the IS' demise is due to a new Australian Design Rule (ADR) – ADR 85/00 – for side impact protection.
