Why does Saab look like Subaru?
Saab and Subaru are two distinct automotive brands, but they have often been compared for their similar design aesthetics. This similarity is not a coincidence, as the two companies have a shared history and design philosophy that has influenced the look and feel of their vehicles.
The Saab-Subaru Connection
Saab, the Swedish automaker, and Subaru, the Japanese brand, have a long-standing relationship that dates back to the 1960s. In the late 1960s, Saab was struggling financially and sought a partnership with another automaker to help it survive. Subaru, then a relatively small and unknown company, stepped in and provided Saab with the technology and resources it needed to continue operations.
This partnership between Saab and Subaru had a significant impact on the design of Saab's vehicles. Subaru's expertise in all-wheel-drive technology and boxer engines was incorporated into Saab's models, giving them a unique and distinctive look and feel. The use of Subaru's engineering also allowed Saab to maintain its reputation for safety and reliability, which were key selling points for the brand.
Design Similarities
The design similarities between Saab and Subaru vehicles are immediately apparent. Both brands are known for their boxy, angular styling, with a focus on functionality and practicality over pure aesthetics. This design approach was influenced by Subaru's engineering and Saab's Scandinavian design heritage.
Additionally, both Saab and Subaru have a reputation for producing vehicles that are well-suited for harsh weather conditions and outdoor adventures. This shared emphasis on ruggedness and all-weather capability has further contributed to the visual similarities between the two brands.
The Legacy Continues
Even though Saab is no longer in business, the design legacy it shares with Subaru lives on. Many current Subaru models, such as the Outback and Forester, bear a striking resemblance to classic Saab vehicles, with their boxy silhouettes and practical, all-wheel-drive capabilities.
This enduring design connection between Saab and Subaru is a testament to the lasting impact of their historic partnership and the shared values that have shaped the two brands over the decades.
