Why has Ford stopped making the Edge?
Ford's decision to discontinue the Edge has left many fans of the midsize SUV wondering about the reasons behind this move. The Edge, known for its spacious interior, solid performance, and advanced technology, has been a popular choice for families and individuals alike. However, the automotive industry is constantly evolving, and Ford's strategy reflects broader trends and challenges in the market.
Shifting Focus to Electric Vehicles (EVs)
One of the primary reasons Ford has decided to stop producing the Edge is its commitment to transitioning toward electric vehicles. The automotive giant has been investing heavily in EV technology and plans to electrify a significant portion of its lineup in the coming years. By reallocating resources from traditional internal combustion engine (ICE) vehicles like the Edge, Ford aims to accelerate the development and production of EVs, such as the Mustang Mach-E and the upcoming electric Explorer.
Declining Demand for Midsize SUVs
While SUVs remain popular, the midsize SUV segment has faced increasing competition from both compact and larger SUVs. Consumers are gravitating toward smaller, more fuel-efficient crossovers or larger three-row SUVs that offer more space and versatility. This shift in consumer preferences has impacted the sales of midsize SUVs like the Edge, making it less viable for Ford to continue its production.
Streamlining the Product Lineup
Ford has been working to streamline its product lineup to focus on its most profitable and in-demand vehicles. This strategy involves phasing out models that no longer align with the company's long-term goals or market trends. By discontinuing the Edge, Ford can concentrate on producing vehicles that better meet the needs of today's consumers and align with its future vision.
What This Means for Edge Owners
If you currently own a Ford Edge, there’s no need to worry. Ford will continue to provide parts and service support for the Edge, ensuring that owners can maintain their vehicles for years to come. Additionally, the discontinuation of the Edge may increase its appeal among used car buyers, potentially boosting its resale value.
Looking Ahead
Ford's decision to stop making the Edge is part of a larger transformation within the automotive industry. As manufacturers adapt to changing consumer preferences and the push for sustainability, we can expect to see more shifts like this in the coming years. For Ford, the focus is clear: investing in electric and innovative vehicles that will define the future of transportation.
At Kevin's Autos, we understand how important it is to stay informed about changes in the automotive world. Whether you're considering a new vehicle or need expert advice on maintaining your current one, we're here to help. Feel free to reach out to us for all your car care needs!
Frequently Asked Questions
Is Ford going to make a 2024 Edge?
If you are looking for more power, opt for the 2024 Ford Edge ST, which is the highest configuration. This Model includes a 2.7L EcoBoost V6 twin-turbocharged engine. This gets an estimated 335 horsepower and 380 pound-feet of torque and uses a seven-speed automatic transmission.
What is the major problem with Ford Edge?
Cooling System Failures: The cooling system in some Ford Edge models tends to develop issues such as radiator leaks and water pump failures. These problems lead to engine overheating, which, if not quickly remedied, causes severe engine damage.
What is Ford replacing the Edge with?
The Ford Fusion Active – It's Back and It's SUV-ish
Yes you read that right. The Ford Fusion Active is rumored to make a comeback in 2025—this time as a crossover. Ford is taking a familiar name and reinventing it to fill the void left by the Edge and its smaller sibling the Escape.
Why is Ford getting rid of the Edge?
ChevyAg said: Ford is discontinuing the Edge after the 2023 models to make room for more EVs. The wife really likes the Edge as we are needing to downsize since we have a child starting to drive. My initial thought is to not purchase an Edge, cause the value should go down more since it is being discontinued.
