Loading

Why was Honda Clarity discontinued?


The Honda Clarity, a vehicle known for its innovative approach to eco-friendly driving, was discontinued in 2021. This decision surprised many fans of the model, especially given its reputation for offering hydrogen fuel cell, plug-in hybrid, and electric variants. In this article, we’ll explore the reasons behind Honda’s decision to discontinue the Clarity and what it means for the future of sustainable vehicles.


1. Declining Sales Numbers


One of the primary reasons for the discontinuation of the Honda Clarity was its declining sales. Despite its innovative technology and environmentally friendly options, the Clarity struggled to gain widespread popularity in the competitive automotive market. Many consumers opted for more mainstream electric vehicles (EVs) or hybrids, such as the Tesla Model 3 or Toyota Prius, which offered broader appeal and better brand recognition.


2. Limited Hydrogen Infrastructure


The hydrogen fuel cell version of the Clarity faced significant challenges due to the lack of hydrogen refueling infrastructure, particularly in the United States. Hydrogen fueling stations are scarce, making it inconvenient for potential buyers to own and operate a hydrogen-powered vehicle. This limitation hindered the adoption of the Clarity Fuel Cell, despite its impressive range and zero-emission performance.


3. Shift in Honda’s Strategy


Honda has been shifting its focus toward fully electric vehicles (EVs) as part of its long-term sustainability goals. The company announced plans to phase out internal combustion engines and prioritize EVs by 2040. Discontinuing the Clarity allowed Honda to reallocate resources toward developing new EV models that align with its future vision.


4. High Production Costs


The advanced technology used in the Clarity, particularly in the hydrogen fuel cell and plug-in hybrid models, came with high production costs. These costs made it challenging for Honda to price the Clarity competitively while maintaining profitability. As a result, the Clarity became less viable as a long-term product in Honda’s lineup.


5. Consumer Preferences and Market Trends


Consumer preferences have been shifting toward SUVs and crossovers, which offer more space and versatility. The Clarity, a sedan, struggled to compete in a market increasingly dominated by larger vehicles. Additionally, the rise of affordable and efficient EVs further reduced the demand for plug-in hybrids like the Clarity.



  • Declining sales numbers made the Clarity less competitive.

  • The lack of hydrogen infrastructure limited the appeal of the Fuel Cell variant.

  • Honda’s strategic shift toward EVs influenced the decision.

  • High production costs made the Clarity less profitable.

  • Market trends favored SUVs and crossovers over sedans.


In summary, the Honda Clarity was discontinued due to a combination

The Honda Clarity, a line of eco-friendly vehicles that included plug-in hybrid, battery electric, and hydrogen fuel cell models, was discontinued by Honda in 2021 after just a few years on the market. While the Clarity offered innovative technology and environmental benefits, a combination of factors ultimately led to its demise.


Declining Sales and Lack of Consumer Demand


One of the primary reasons for the Clarity's discontinuation was its relatively low sales numbers. The Clarity struggled to gain traction with consumers, with annual sales never exceeding 3,000 units in the United States. This was likely due to a combination of factors, including the high price tag, limited availability, and the general lack of consumer awareness and interest in alternative-fuel vehicles at the time.


Shift in Honda's Electrification Strategy


Another key factor was a shift in Honda's overall electrification strategy. As the company began to focus more on developing mainstream hybrid and all-electric models, the niche Clarity lineup became less of a priority. Honda decided to discontinue the Clarity in order to redirect resources towards more popular and profitable electrified vehicles.


Challenges with Hydrogen Fuel Cell Technology


The Clarity Fuel Cell model, which ran on hydrogen, faced additional challenges that contributed to its demise. The lack of a widespread hydrogen refueling infrastructure, high costs, and limited consumer awareness of fuel cell technology all hindered the Clarity Fuel Cell's adoption. As a result, Honda decided to discontinue this variant as well, focusing instead on more mainstream electrified models.


Conclusion


In the end, the Honda Clarity's discontinuation was a result of a combination of factors, including poor sales, a shift in Honda's electrification strategy, and the challenges associated with hydrogen fuel cell technology. While the Clarity represented an innovative approach to eco-friendly transportation, it ultimately failed to gain significant traction with consumers, leading Honda to discontinue the model and focus on more mainstream electrified offerings.

Frequently Asked Questions

How long do Honda Clarity batteries last?


3 to 5 years
How often should you replace your 2020 Honda Clarity Plug-In battery? Every 3 to 5 years, but you should have your battery tested regularly for extreme drops in voltage to make sure it's operating at a dependable level.



How much is a replacement battery for a Honda Clarity?


$325 - $382. “Dealer” refers to service centers that specialize in one or two makes and sell those vehicles.



How much is a Honda Clarity worth?


The value of a used 2021 Honda Clarity ranges from $17,721 to $24,545, based on vehicle condition, mileage, and options.



Can Honda Clarity run on electric only?


On a full charge, the Honda Clarity Plug-in Hybrid (PHEV) offers an electric-only range of approximately 47 miles. This range is more than enough for most daily commutes, meaning many drivers can run their Clarity without ever using gasoline.



Is there a 2024 Honda Clarity?


For those interested in electric and plug-in hybrid vehicles, Honda offers the Clarity lineup. With the 2024 Clarity Electric and Clarity Plug-In Hybrid, you can experience an eco-friendly driving experience without sacrificing comfort or technology.



What is the name of the 2024 Honda fully electric SUV?


2024 Honda Prologue
2024 Honda Prologue – All-Electric SUV.



Why did Honda discontinue Honda Clarity?


According to Honda's official statement on why the Clarity FCV was being pulled from its line-up, it cited a low market demand for fuel cell vehicles, the dearth of hydrogen fuel stations, a lackluster market reception, and a lack of government subsidies for fuel cell vehicles.



What is the lifespan of a hybrid battery?


100,000 to 200,000 miles
Hybrid Battery Lifespan: The Basics
Average Lifespan: Hybrid batteries typically have a lifespan of 100,000 to 200,000 miles. Warranty Coverage: Most hybrid car manufacturers offer warranties that cover the hybrid battery for up to 8 years or 100,000 miles.



What happened to Honda's hydrogen car?


This is despite a disappointing start for Honda's foray into hydrogen-powered cars, the Clarity Fuel Cell, which only saw about 1,900 units sold worldwide, leading to its discontinuation in 2021.



Will Honda bring back the Clarity?


The Clarity PHEV was discontinued in 2021, along with the Fuel Cell model.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.