Are Subaru BRZ cheap?
The BRZ is not a budget car, but it remains one of the more affordable options in the modern sports-car segment. Typical new-car pricing places the BRZ in the high 20,000s to low 30,000s before options and destination charges, depending on year and trim.
To understand whether that price qualifies as "cheap," it's important to compare against rivals, assess what features and performance you get for the money, and consider ownership costs. The verdict varies by perspective: if "cheap" means entry price in the sports-car class, BRZ is relatively affordable; if you compare it to mainstream compact cars, it's not cheap.
Pricing reality: Where the BRZ sits in the market
The Subaru BRZ positions itself as an affordable gateway to sports-car dynamics, trading some practicality and tech for a focused driving experience. Its price band sits between entry-level coupes and more expensive performance coupes, with the Toyota GR 86 as its closest challenger. The assessment of value depends on whether you prioritize raw driving feel, reliability, and resale value more than backseat space and modern gadgets.
New BRZ pricing today
Here's a concise snapshot of what buyers typically see when shopping for a new BRZ today. Note that prices vary by year, trim, and dealer incentives, so check the latest MSRP before deciding.
- Base BRZ model: roughly 28,000–31,000 USD before destination charges and taxes.
- Higher trims (Premium/Limited variants): typically 31,000–34,000 USD, depending on options and year.
- Automatic transmission option: generally adds about 1,000–1,500 USD to the price.
- Destination charge: commonly adds around 1,000–1,200 USD to the total, depending on the dealer and region.
In short, the BRZ offers a compelling price-to-performance proposition within its class, but it isn't a bargain-basement vehicle. For buyers who want a car that emphasizes driving engagement over everyday practicality, the BRZ hits a sweet spot in its price tier.
Used market snapshot
Shopping a used BRZ can yield more affordable options, though price depends on year, mileage, and condition. Depreciation typically reduces new-car pricing in the first few years, and enthusiasts often trade up to newer models in search of refinement and updated features. Prospective buyers should factor maintenance, insurance, and potential repairs into the total cost of ownership when evaluating used BRZs.
Always verify current listings and factor in maintenance history and any recalls when considering a used BRZ.
How the BRZ stacks up against rivals
In the compact sports-car niche, the BRZ competes most directly with the Toyota GR 86 and similar rear-wheel-drive entries. When evaluating price, performance, and ownership costs, buyers should weigh:
- Driving experience and tune: The BRZ emphasizes a balanced chassis, precise steering, and a natural-feel manual option.
- Equipment and tech: The base models tend to be lean on luxury features, with more modern amenities appearing on higher trims.
- Insurance and reliability: Subarus are generally known for reliability, but insurance costs can be higher for sports cars.
With these factors in mind, the BRZ's price sits in a reasonable band for enthusiasts who prioritize driving feel over creature comforts or high horsepower numbers.
Conclusion: Is the BRZ cheap?
Overall, the Subaru BRZ is not categorized as cheap by conventional standards, especially when compared with mainstream compact cars. It is, however, relatively affordable within the sports-car segment and offers compelling value for buyers who want a dedicated, rear-wheel-drive, two-door sports car with a manual option and strong driving dynamics.
For potential buyers, the key is to align price with intended use, compare against close rivals like the Toyota GR 86, and consider total cost of ownership. Always consult current MSRP, incentives, and local taxes before making a decision.
Summary
The Subaru BRZ represents a sensible entry point for enthusiasts rather than a bargain-basement purchase. It offers engaging handling, a driver-focused experience, and competitive pricing within its segment, but it does not deliver as a cheap daily driver when measured against mainstream vehicles. The final value depends on your priorities: driving pleasure, brand loyalty, and long-term ownership costs.
Is BRZ high maintenance?
This proactive maintenance plan helps avoid costly repairs and keeps the BRZ performing optimally for years. Over 10 years, routine and unscheduled maintenance costs average out to $6,848, which is notably lower than many sports car competitors.
Is a Subaru BRZ expensive?
The BRZ, however, has now become far more expensive. Subaru just announced pricing for 2026, revealing the base Premium trim will now start at $37,055, including destination. That's a delta of $5,060 for two cars that look nearly identical and use the exact same powertrain.
What year to avoid BRZ?
The Subaru BRZ years to avoid are 2013 and early 2014 due to significant engine issues like valve spring recall problems and potential oil consumption. While there were other recalls and issues in later years (such as a 2018 fuel pump recall), the 2013-early 2014 models are the ones most commonly cited as years to be particularly wary of.
This video discusses the major problems in early models of BRZ/FRS/86: 58sShifting LanesYouTube · Apr 25, 2018
Years to generally avoid
- 2013 and early 2014: These model years had recalls and reports of significant problems, including:
- Valve spring recall: An issue where valve springs could fracture, leading to engine failure.
- Oil issues: Some models, particularly those produced before a certain date, had a tendency for oiling problems.
- Engine tuning and ECU calibration: Early models had a less optimal engine calibration.
- Other issues: Users report issues with power windows freezing, water leaks, and interior rattles.
Other years to be cautious of
- 2018: This year had a fuel pump recall and a recall for the rearview camera not displaying properly.
- 2019: Some 2019 models were included in the 2018 fuel pump recall.
What to do if buying a used BRZ
- Check for recalls: Before purchasing, use the VIN to check if any recalls have been performed.
- Be prepared for oil consumption: The BRZ can burn oil, so check the oil level regularly regardless of the model year.
- Consider newer models: Later model years, such as the 2017 and later, generally have fewer reported issues.
What is Subaru's cheapest car?
The Subaru Impreza is Subaru's cheapest car, with the base model starting at approximately $24,360. It is a compact hatchback that comes standard with all-wheel drive and is positioned as an affordable and practical entry into the Subaru lineup.
- Cheapest model: The base Subaru Impreza hatchback.
- Starting price: Around $24,360, though prices can vary slightly by model year and options.
- Key features: Comes standard with all-wheel drive, which is a key differentiator in its class.
- Body style: Available only as a 5-door hatchback.
