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Does Ford Bronco have good resale value?

As the owner of Kevin's Autos, an auto service and repair shop with years of experience, I can provide some insights on the resale value of the Ford Bronco. The Bronco, a highly anticipated off-road SUV, has been generating a lot of buzz since its reintroduction in 2021. But how does its resale value stack up against other popular SUVs on the market?


Factors Affecting Resale Value


The resale value of a vehicle is influenced by several factors, including its popularity, reliability, and overall demand in the used car market. The Ford Bronco has several characteristics that contribute to its strong resale value:



  • Iconic Brand and Design: The Bronco is a revived classic, with a distinctive design that harks back to the original model. This nostalgic appeal and the Bronco's status as an iconic off-road SUV can help maintain its value over time.

  • Robust Off-Road Capabilities: The Bronco is built for adventure, with features like four-wheel drive, high ground clearance, and rugged suspension. These off-road capabilities make the Bronco an attractive option for buyers who value versatility and performance.

  • Limited Availability: Ford has been carefully managing the production and supply of the Bronco, which can contribute to higher demand and better resale values in the used car market.


Resale Value Projections


According to industry data, the Ford Bronco is expected to have strong resale value compared to other SUVs in its class. Kelley Blue Book, a leading authority on vehicle pricing, estimates that a 2022 Ford Bronco could retain around 70% of its original value after three years of ownership. This is a higher-than-average resale value for a midsize SUV, indicating that the Bronco is likely to hold its value well over time.


Of course, the actual resale value of a Bronco will depend on factors such as mileage, condition, and the specific model and options. But the overall outlook for the Bronco's resale value is quite positive, making it an attractive option for buyers who are looking for a vehicle that will hold its value well in the long run.

Frequently Asked Questions

Are Ford Broncos still in demand?


The Ford Bronco is Ford's top-performing off-road vehicle. Of course, it has long been famous for adventurers and outdoor enthusiasts. But the 2022 Ford Bronco is in high demand because of its new trims and excellent performance.



What is the lifespan of a Ford Bronco?


Real-World Longevity
Owners who take care of their vehicles often see them last well beyond the 150,000-mile mark, making the Bronco Sport a solid investment for those seeking long-term reliability.



Why is everyone buying Ford Bronco?


Off-road ready.
The Ford Bronco for sale is built for off-road adventure and all of us. This means they are standard equipped with off-road capabilities, technological amenities, and exterior designs. Although tons of off-road equipment is included, there are plenty of accessories and upgrades too.



Does a Ford Bronco hold its value?


According to Kelley Blue Book, the Ford Bronco is among the top winners of the 2024 Best Resale Value Award. This prestigious award recognizes vehicles that hold value well over time, making the Ford Bronco an excellent investment for those planning to sell their vehicle.



Do Ford Broncos last long?


Modern vehicles, including the Ford Bronco Sport, are designed to last significantly longer than cars from previous decades. With proper maintenance and care, many compact SUVs can easily surpass the 200,000-mile mark.



Are Ford Bronco sales declining?


Ford Bronco Sales - Q3 2024 - United States
In the United States, Ford Bronco deliveries totaled 26,796 units in Q3 2024, a decrease of about 19 percent compared to 32,888 units sold in Q3 2023. In the first nine months of the year, Bronco sales decreased about 16 percent to 76,948 units.



How fast do Ford Broncos depreciate?


A 2022 Ford Bronco has depreciated $9,441 or 23% in the last 3 years and has a current resale value of $30,729 and trade-in value of $27,128. The 2022 Ford Bronco is in the top 10% for depreciation among all 2022 SUVs.



What trucks depreciate the fastest?


The 5 worst trucks for retaining value in 2025

  • Ram 1500.
  • GMC Sierra 1500. The Sierra 1500 hits mid-pack at a 38.1% loss in original value after five years.
  • Chevrolet Silverado 1500. The Silverado 1500 sheds about 39.2% of its value after 60 months on the road.
  • Ford F-150. Video Player is loading.



What year Bronco is most desirable?


1977
Out of all the years of the first-generation Bronco, 1977 is widely considered to be the best year although anything from 74 is not only sought after, but more widely available.



Why are the Broncos so valuable?


The demand for the Bronco is high, contributing to a strong resale value compared to similar vehicles in its class. The Bronco has seen increased historical value trends due to its audience and off-road capabilities.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.