How much is a 2024 Ford F-150?
The 2024 Ford F-150’s price varies widely by trim, cab configuration, bed length, and optional features. In general, expect a starting point in the high $30,000s to mid-$40,000s before destination charges, with fully loaded models pushing toward the $90,000 range depending on options
Price snapshot: starting points and top trims
Below is a quick look at typical starting MSRPs (before destination charges) across the main trims. Remember that actual prices depend on configuration, region, and current incentives.
Pricing ladder by trim
- XL: from about $39,000
- XLT: from about $44,000
- Lariat: from about $58,000
- King Ranch: from about $78,000
- Platinum: from about $78,000
- Limited: from about $92,000
Prices shown are MSRPs before destination charges and do not include taxes, title, or registration. Actual transaction prices may vary based on dealer promotions, region, and added equipment.
Price drivers: what pushes the sticker higher
Several factors determine the total price of a 2024 F-150. The following elements, alone or in combination, can significantly affect the sticker price.
Key options and configurations that add to the cost
The following list highlights common configurations and options that commonly increase the price.
- 4x4 drivetrain: typically adds several thousand dollars to the base price
- Engine choice: higher-power EcoBoost engines or the PowerBoost hybrid can raise the cost
- Tremor or off-road packages: multi-thousand-dollar upgrades for enhanced capability
- Luxury and tech packages: navigation, premium audio, larger screens, and driver-assistance features
- Cab and bed configurations: SuperCrew vs. SuperCab and bed length choices can shift pricing, as larger payload or crew configurations usually cost more
In practice, price increases stack with each selected option, so the final sticker can rise quickly from the base trim when many features are added. Dealers may also have regional incentives or limited-time offers that influence the final out-the-door price.
Other costs to budget for
Beyond the MSRP, buyers should budget for delivery charges and the usual taxes, title, and registration fees. If you’re financing, interest charges will also affect the total cost of ownership over the life of the loan. Ford occasionally offers incentives that can reduce the effective price, though availability varies by region and time of year.
- Destination/delivery fee: added to the sticker price
- Taxes, title, and registration: vary by state and locality
- Financing costs and potential manufacturer incentives
Always confirm the exact out-the-door price with your dealer, including any current promotions or regional incentives, before signing a purchase agreement.
How to shop: tips for getting the best deal on a 2024 F-150
To maximize value, consider evaluating multiple trims and comparing total cost of ownership rather than just the sticker price. It can also pay to wait for seasonal promotions, negotiate add-ons, and explore certified pre-owned options if new-vehicle pricing is outside your budget.
Negotiation and purchasing strategies
Plan a targeted price range for your preferred trim, request a detailed breakdown of fees, and ask about any bundled packages that may be redundant for your needs. Don’t overlook per-formance and fuel economy considerations, as those can influence long-term ownership costs.
In addition, check local dealer inventories and consider nearby markets if you’re willing to drive to secure a better deal or a faster delivery timeline.
Where to buy and how to choose
New buyers typically start with a Ford dealership, but don’t overlook factory-direct programs or regional inventories that can affect pricing and availability. For many, a well-equipped late-model used F-150 can offer substantial savings with manageable depreciation, provided the vehicle has a clean maintenance history and a verified title.
Whether you choose a base XL or a loaded Limited, the key is aligning your purchase with your needs—towing capacity, payload, cab space, and daily usability—while staying mindful of total ownership costs.
Summary
The 2024 Ford F-150 spans a broad price range, from roughly $39,000 for entry-level configurations to about $90,000 for top-tier builds before destination charges. Your final price depends on trim, drivetrain, cab/bed configuration, and options. Always verify the exact price with a local dealer, factor in destination charges and taxes, and explore current incentives to get the best deal. With thoughtful planning, most buyers can find an F-150 that fits both their needs and their budget.
Is Ford making an $8000 truck?
No, Ford is not making an $8,000 truck; this is a hoax spread through clickbait videos and social media, possibly based on outdated information about the original, low starting price of the Ford Maverick. Current information and discussions about an $8,000 truck usually link to misinformation or outdated content, with legitimate reports showing that the cost of new trucks, including the Ford Maverick, has increased significantly.
This video explains why the $8,000 Ford truck is a hoax: 49sCar Reviews hubYouTube · Apr 16, 2025
- Hoax and misinformation: The idea of an $8,000 Ford truck is a widespread hoax fueled by clickbait videos and social media posts that lack factual evidence, as pointed out by Reddit users.
- Outdated premise: The claim might stem from the Ford Maverick's initial low price when it was first released, but its price has since increased substantially.
- Real-world pricing: Ford's current lineup of trucks does not include any model priced at $8,000, and the cheapest models are significantly more expensive than that figure.
Why is Ford discontinuing the F-150?
Ford is not discontinuing the F-150 line, but it is reportedly considering halting production of the all-electric F-150 Lightning due to low demand, high costs, and recent market shifts. This decision is driven by mounting losses in its EV division, a significant drop in EV sales following the expiration of federal tax credits, and a temporary production pause caused by a supplier fire. The company is prioritizing its more profitable gas and hybrid F-150 models.
This video discusses the challenges of F-150 Lightning production, including supplier issues and market trends: 1mTrucked Up EVsYouTube · Oct 13, 2025
Reasons for potential discontinuation of the F-150 Lightning
- Low demand and falling EV sales: Demand for the F-150 Lightning has been weaker than anticipated, and overall EV sales dropped significantly after the federal tax credit expired in October 2025.
- High costs and profitability issues: The F-150 Lightning has been expensive to produce, and the company has accumulated significant losses in its EV division. A source noted that the Lightning's design, which was a retrofitted gas F-150, was not as cost-effective as vehicles built on a dedicated EV platform.
- Supplier fire: A recent fire at an aluminum supplier temporarily halted F-150 Lightning production, forcing Ford to pause output and focus on its more profitable gas and hybrid F-Series trucks.
- Lack of shared components: Unlike some of its competitors, the F-150 Lightning does not share many components with other vehicles in Ford's lineup, making it more difficult to achieve economies of scale and reduce production costs.
What this means for the F-150
- Production of gas and hybrid models continues: The decision to pause the Lightning is intended to allow Ford to focus on its high-demand, profitable gasoline and hybrid versions of the F-150.
- Next-generation F-150 delayed: The redesign of the next-generation F-150 has been delayed and is not expected until 2028.
- Potential for a future electric truck: While the Lightning may be discontinued, Ford is working on a next-generation electric truck built on a more affordable and efficient platform, reports MotorTrend.
How much does a new 2024 Ford F-150 cost?
2024 Ford F-150 Features & Specs
| Base MSRP Excludes Destination Fee | $43,620 |
|---|---|
| Cost to Drive | $269/month |
| Seating | 6 seats |
| Drivetrain | Rear Wheel Drive Four Wheel Drive rear wheel drive |
| Max Towing Capacity | 12,800 lbs. |
How much does a 2024 Ford F-150 tremor cost?
$66,445
Compare to Similar Vehicles
| New 2024 Ford F150 SuperCrew Cab Tremor | New 2025 Ram 1500 Crew Cab | Used 2024 Ram 1500 Trucks |
|---|---|---|
| See Details | See Details | |
| $66,445 | $62,125 | $52,986 |
| KBB.com Rating | ||
| 4.7 | 4.5 | 4.5 |
