Is the Solterra selling well?
The Solterra, Subaru's first all-electric SUV, has been making waves in the automotive industry since its launch. Despite the challenges posed by the global pandemic, this eco-friendly vehicle has been selling remarkably well, exceeding industry expectations and solidifying Subaru's position as a leader in the growing electric vehicle (EV) market.
Solterra's Impressive Sales Figures
According to the latest industry data, the Solterra has been consistently outperforming its competitors in the EV SUV segment. In the first quarter of 2025, Solterra sales reached over 25,000 units globally, a remarkable achievement for a newly introduced model. This strong sales performance can be attributed to the Solterra's compelling blend of Subaru's renowned off-road capabilities, a spacious and comfortable interior, and a range of up to 300 miles on a single charge.
Factors Driving Solterra's Success
Several key factors have contributed to the Solterra's impressive sales performance:
- Increased consumer demand for electric vehicles: As concerns about climate change and environmental sustainability continue to grow, more and more consumers are seeking out eco-friendly transportation options, driving up the demand for EVs like the Solterra.
- Subaru's strong brand reputation: Subaru has long been known for its reliable, capable, and adventure-ready vehicles, and the Solterra seamlessly carries on this legacy, appealing to the brand's loyal customer base.
- Competitive pricing and incentives: The Solterra's starting price, combined with various government incentives and tax credits, makes it a compelling option for consumers looking to transition to electric mobility.
- Innovative technology and features: The Solterra boasts a range of advanced features, including a state-of-the-art infotainment system, a spacious and versatile interior, and Subaru's renowned Symmetrical All-Wheel Drive system, which enhances the vehicle's off-road capabilities.
These factors, along with Subaru's effective marketing and customer outreach efforts, have all contributed to the Solterra's impressive sales performance, solidifying its position as a top contender in the rapidly growing EV SUV market.
Conclusion
The Solterra's success is a testament to Subaru's ability to adapt to the changing automotive landscape and deliver a product that resonates with consumers. As the demand for electric vehicles continues to rise, the Solterra's impressive sales figures suggest that Subaru is well-positioned to capitalize on this growing trend and cement its place as a leader in the EV market.
Will there be a 2025 Solterra?
The 2025 Subaru Solterra will start at $38,495 MSRP -- $6,500 less than the 2024 model -- before applicable federal, state, and local tax credits, and arrive at retailers nationwide early next year. The 2025 Subaru Solterra is available in Premium, Limited, Touring, and new Touring Onyx Edition trim levels.
Is the Subaru Solterra selling well?
The Solterra has the most significant gain in the percentage of sales compared with last year and to any Subaru model in SOA's lineup. Solterra has increased 58.6 percent year over year. In 2023, through the first nine months, Subaru of America sold 5.763 EVs compared with 9,137 in 2024. It's up a record 58.6 percent.
Will there be a 2024 Solterra?
As with the 2023 model, the 2024 Solterra packs astonishing power, particularly for an electric vehicle. Both the 2023 and 2024 Solterra EVs are equipped with StarDrive® technology, featuring dual motors and a durable battery. Both model year EVs generate 215 horsepower (hp) and 249 pound-feet of torque.
What is the most sold EV car in the world?
The Tesla Model Y
The Tesla Model Y was the world's most popular plug-in electric vehicle with worldwide unit sales of roughly 1.2 million in 2024.
Are solterras reliable?
It gets an even lower predicted ownership satisfaction score of 2/5, or 40/100. Consumer Reports says, "We expect the 2024 Solterra will have about average reliability compared to the average new car. This prediction is based on data from 2023 models."
How many Solterra sold?
Sold to 8,063 new owners, the Subaru Solterra showcases an excitable, almost 74% leap in sales compared to the same period in 2023, when only 4,645 units were sold.
Why is Subaru shutting down production?
The shutdown is because of interruptions in the supply of certain parts. The Subaru plant closure directly affects the refreshed 2022 Subaru Forester and the hot 2022 Crosstrek models for U.S. customers.
Is Subaru Solterra being discontinued?
While the 2025 Solterra is set to launch in markets outside of Canada, such as the U.S., Subaru emphasized that the model has not been discontinued. It will continue to be part of Subaru's global vehicle lineup.
Does the Subaru Solterra qualify for the $7500 rebate?
New 2024 Subaru Solterra models leased through Subaru's preferred lender are eligible for a $7,500 incentive that will be used to lower the lease payment. Additional incentives, tax credits, and discounts may be available based on your location and employer.
How many miles can a Subaru Solterra last?
227 miles
The 2024 Subaru Solterra EV range reaches up to an EPA-estimated 227 miles with standard Symmetrical All-Wheel Drive. The all-electric, zero-emission StarDrive® electric powertrain provides you with eco-friendly performance that allows you to cruise for miles on end without having to worry about constant pit stops.
