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Is Toyota discontinuing the Supra?

Contrary to rumors, Toyota has confirmed that the iconic Supra sports car will not be discontinued. The Supra, which was revived in 2019 after a long hiatus, will continue to be produced and sold globally through at least 2025.


Supra's Ongoing Production Confirmed


In a statement released on February 25, 2025, Toyota said that the Supra will remain a core part of its sports car lineup for the foreseeable future. "The Supra has been a beloved model in our lineup since its return, and we have no plans to discontinue it," said a Toyota spokesperson. "Fans of the Supra can rest assured that this iconic sports car will continue to be available to purchase in the years to come."


Reasons for Supra's Continued Production


There are a few key factors contributing to Toyota's decision to keep the Supra in production:


  • Strong global demand: The Supra has been a sales success since its relaunch, with particularly high demand in markets like the United States, Europe, and Japan. Toyota sees ongoing potential for the model.li>
  • Shared platform with BMW: The current Supra shares its underlying architecture with the BMW Z4, allowing Toyota to leverage existing development and manufacturing investments. This makes the Supra more cost-effective to produce.li>
  • Halo effect for Toyota brand: As the brand's flagship sports car, the Supra helps generate excitement and awareness for the Toyota name, boosting the appeal of the entire lineup.


Given these factors, Toyota appears committed to maintaining the Supra as a core part of its sports car portfolio for the foreseeable future.

Will Toyota Supra hold its value?


A Toyota Supra will depreciate 45% after 5 years and have a 5 year resale value of $34,153.



What is the top speed of Supra?


155 MPH
2024 Toyota GR Supra Top Performance Specs

0-603.9 sec
Top Speed155 MPH
Horsepower382 hp
Torque368 lb-ft



What year Supra is most desirable?


The 1993-1998 Toyota Supra remains a sought-after car today, and is available for purchase on the used car market. Prices can vary, depending on condition and mileage, but the Supra remains one of the most sought-after sports cars on the market.



Is there going to be a 2026 Supra?


The 2026 Toyota GR Supra is expected to make around 450-500 horsepower and at least 442 pound-feet of system output. No mention of a manual transmission just yet.



Will there be a 2025 Supra?


Pricing and Which One to Buy. The price of the 2025 Toyota GR Supra starts at $57,345 and goes up to $60,495 depending on the trim and options. The four-cylinder is removed from the menu for 2025, making the six-cylinder Supra the only one you can buy.



Why was Supra banned?


Because of significant shortcomings in its ability to maintain its reliability over time, the National Highway Traffic Safety Administration decided to outlaw the Toyota Supra model year 1994.



Are Supras still illegal?


Supra was made from 93 through 98 to be sold in the US. If it's a rhd those are legal now too up to 98. Only stipulation is if you're in California. You have to get it legal through CARB.



Are Toyota Supras being discontinued?


The sporty convertible will supposedly go out of production in 2026 without a successor planned. Where does that leave the mechanically related Supra? The temptation is to think Toyota will also retire the Z4's coupe sibling, but apparently, that's not going to be the case.



Will Supra be a collector car?


GR Toyota Supra (A90)
Despite being on the same platform as the BMW Z4, it offers a blend of Japanese design and German engineering, making it a compelling investment for collectors.



How much will the 2024 Supra cost?


The price of the 2024 Toyota GR Supra starts at $46,635 and goes up to $65,470 depending on the trim and options. The base trim level comes with a turbocharged four-cylinder, but all the others come with a turbocharged inline-six.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.