What is the Dodge Journey also known as?
The Dodge Journey is also known as the Fiat Freemont in Europe.
Context and cross-market branding
The Dodge Journey is a mid-size crossover SUV introduced by Dodge in 2008. When FCA reorganized its brands for global markets, the European version of the Journey was rebranded as the Fiat Freemont to align with Fiat’s showroom strategy. The two models share the same underlying platform and engineering, with the Freemont adopting Fiat styling cues and branding while preserving the Journey’s practical, family-friendly layout.
Markets and naming nuances
Across different regions, the same vehicle carried different badges as part of FCA’s branding approach. Here’s a quick look at where the Journey wore a different name.
- Fiat Freemont — Europe and select markets (introduced in 2011), essentially the Journey under a Fiat badge
- Dodge Journey — North America and most other markets; retained the Dodge brand
The branding distinction reflects FCA’s regional branding strategy rather than significant mechanical differences between the models. In Europe, the Freemont nameplate was used for a period to introduce a Fiat-branded seven-seat crossover derived from the Dodge Journey, while the Journey retained its name in North America and other regions.
Summary
The Dodge Journey is most widely known outside its home market as the Fiat Freemont, a Europe-market variant introduced in 2011 that shares the same fundamentals with the Journey. In North America, the vehicle continued to be sold as the Dodge Journey, illustrating FCA’s regional branding approach rather than a change in the vehicle’s core engineering.
